Nicola Ziady

34 Articles

Obamacare and the changing healthcare landscape [Infographic]

Since it was signed into law in 2010 the Patient Protection and…

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Prevent heart disease in women [Infographic]

Heart disease is the leading cause of death for women in America.…

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How Google is Pushing Healthcare Innovation

Google is the number 3 most valuable brand in the world! It…

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Hospital Visitors Recall Digital, TV and Print Ads

90% people who were exposed to advertisement in a healthcare facility recall…

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Zyrtec’s Healthcare Social Media Campaign

How do you get allergy sufferers to buy your drug? With cute animals,…

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HCP Use of Social Media for Recruitment [INFOGRAPHIC]

Clinicians today are stepping up and taking charge of their career path…

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Should Hospital PR Engage Journalists with Social Media?

It is generally accepted that journalists prefer hospital PR folks to contact…

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The Impact of US Healthcare Spending [INFOGRAPHIC]

The American healthcare system is one of the most expensive in the…

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Consumers Prefer Marketing Collateral by Post to Email

Overall, trust in brochures, flyers and direct mail is fairly low, but…

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Fundamental Facts About Patient Education

50% of patients walk out of a doctor's office not knowing what…

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