Getting Your Practice Marketing Started with a Physician Blog
Physician marketers know that a great way to add value to a…
Embrace Patient Storytelling to Strengthen Your Healthcare Marketing
Storytelling has been around far longer than man's capacity to put those…
Turn Your Medical Device’s User Manual into an Online Marketing Tool
Education is one of the tried and true tools of any medical…
The Website as Part of a Strategic Hospital Marketing Plan
Designing an effective hospital website is getting a lot more complicated than…
6 Medical Practice Website Mistakes That Affect Conversion
When it comes right down to it, your website isn’t simply about…
Social Media and Medical Practices: What Works and What Doesn’t
It's no secret that social media has transformed the way American businesses…
Choose Carefully: Keyword Match Type Tips for Medical Search Marketing
Choosing keyword match types is almost as important as selecting the keywords…
Recruiting for Clinical Trials Using Business Marketing Techniques
Since medical and pharmaceutical industries can generate billions of dollars in revenue…
5 Reasons Hospital Marketing Will Benefit by Devising Digital Plans
Depending on fiscal year cutoffs, hospitals utilize different timeframes for establishing budgets.…
Generating Press Release Ideas for Your Medical Practice
The press release is nearly a century old and is still thriving — for…