Jonathan Catley

219 Articles

5 Ways to Target Your Medical Practice’s Search Marketing Ads

Search marketing and pay per click (PPC) advertising can put a bite…

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Making a Physician Website ADA-Compliant Can Increase Your Bottom Line

Providing potential patients with useful, relevant information can be a great way…

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How Marketing Can Help Hospitals Meet the Challenges of 2014

Becker’s Hospital Review recently published its Top 10 list of the challenges and…

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What Is Your Online Marketing Data Trying to Tell You?

How to Use Prior Period Analysis in Google Analytics How to Use…

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Marketing Medical Devices to Consumers, Not Patients

Medical Device and Diagnostic Industry (MDDI) recently published an article which stated that…

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Leveraging Video for Optimal Healthcare Marketing

Written content has traditionally been king of the Internet. While video is…

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5 Hospital Marketing Strategies to Improve Patient Acquisition

Not so very long ago hospital marketing focused on brand management and…

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Online Marketing Strategies for Clinical Trial Recruitment

Attracting and enrolling qualified candidates is the key to conducting successful clinical…

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5 Must-Have Calls-to-Action on Your Medical Website

Your website provides an excellent opportunity to introduce your medical practice to…

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5 Ways to Market Yourself as a Medical Expert

Because medicine is a service-oriented profession, medical practitioners must embrace marketing today,…

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