In the spring of 2011, I sat down with the Head of Corporate Communications for Siemens Health Care and his team to talk about the power of…
There’s a short list of medical centers that are truly global brands: Mayo Clinic, Memorial Sloan-Kettering, Johns-Hopkins, and of course, Cleveland Clinic. They have reputations and non-U.S.…
EXCLUSIVE POST - Yesterday’s jammed-packed day at TEDMED has been outstandingly summarized and diarized by Patricia Salber. The recurring thread that I noted throughout a fruitful day…
EXCLUSIVE POST - I’m attending TEDMED this week at the Kennedy Center in Washington as the guest of our sponsor, Siemens, and it is my first. These…
We’re delighted to be able to announce formally a new relationship with a great company, Siemens. The Siemens Healthcare Sector is today raising its brand high on…
Today marks the official launch of HealthWorksCollective, our tenth community at Social Media Today. We’re proud to take on another big, and globally significant business conversation: How…
