Business
525 views

Live Streams: A New Way to Market Your Healthcare Facility

waxcom - April 8, 2015

Video has become a very popular medium in the world of digital marketing, and you’d be foolish not to use it to your advantage. Video has become…

Business
448 views

The 3 Secrets to Making Your Blog Stand Out

waxcom - April 4, 2015

According to a Pew Research study, 72 percent of adult Internet users look for health information online, making medical-related inquiries among the most popular searches on the…

Business
501 views

Don’t Get Left Behind: Optimize Your Website for Mobile

waxcom - March 31, 2015

With the rise of smartphones and tablets, a mobile-friendly website for your hospital isn’t just an option – it’s a necessity. With the rise of smartphones and…

Business
486 views

Creating a Compelling Call-to-Action to Obtain New Patients

waxcom - March 26, 2015

Call-to-action (CTA) buttons on a website are meant to catch a user’s attention and get that individual to perform an action. These buttons usually contain text that…

Business
634 views

3 Quick Ways to Boost Your Hospital’s Social Media Strategy

waxcom - March 20, 2015

As you can see from its growing popularity, social media is not a passing fad. It’s the real deal and can be a very powerful marketing tool…

Business
611 views

Healthcare Reputation Management in a Web 3.0 World

waxcom - March 16, 2015

Review sites are popping up everywhere, and it’s more important than ever that the reputation of your hospitals and physicians are up to par. In this day…

Business
465 views

How to Take Great Smartphone Photos for Social Media

waxcom - March 1, 2015

  The most effective social media content is real-time content (or very close to real time). We don’t always have a digital camera on us to capture…

Business
556 views

How to Make Your Blogs Go Viral

waxcom - February 26, 2015

The Internet produces a ton of content. Whether it’s unique text, images or video, content is being passed around the web quicker than we can blink. But…

Business
512 views

How Healthcare Marketers Can Maximize Twitter’s New Features

waxcom - February 17, 2015

Twitter is no stranger to healthcare. It’s been used in healthcare communications for everything from live tweeting brain surgery to getting alerts from health-related government agencies. Twitter…

Business
510 views

Physicians Are Your Top Brand Ambassadors!

waxcom - February 13, 2015

This is definitely the age of population health – a time when the focus of healthcare is not the ailing individual, but rather the entire group to which…