By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Healthbox and Florida Blue Bet on Consumer Engagement, Wellness Startups
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > Wellness > Healthbox and Florida Blue Bet on Consumer Engagement, Wellness Startups
Wellness

Healthbox and Florida Blue Bet on Consumer Engagement, Wellness Startups

Deanna Pogorelc
Deanna Pogorelc
Share
2 Min Read
SHARE

Originally published on MedCityNews.com.

Originally published on MedCityNews.com.

spinning class exercise gymDigital health accelerator Healthbox and anchor partner Florida Blue had their priorities straight when they chose the seven companies for their inaugural Florida accelerator program: Address the high populations of seniors and youths in the state.

Companies that do that will have more opportunity to scale and build momentum, they reasoned.

More Read

walking benefits your mental health
How Walking Can Help Reduce Stress and Improve Mental Health
Summer: The Best Season for Healthcare Marketing
7 Health Tips to Improve Your Life
High Reliability Boot Camp: Preparing for Zero Preventable Harm
Embracing Change for Healthcare Transformation

Healthbox’s lineup looks a little different than most of the big-name digital health accelerators’ usually do. It’s entirely consumer-focused and revolves around consumer engagement and fitness.

In that first group that’s trying to empower consumers to manage their health with technology, there’s CareSpotter, an online marketplace for connecting families with the right caregivers. There’s also eTect, which is targeting the clinical trial space with a combination of ingestible wireless sensors and a wearable reader for use in tracking and improving medication adherence. Sounds a bit like Proteus Digital, no?

A research organization dedicated to the commercialization of robotics, ROBAUTO, is an interesting addition to the class. It’s described by Healthbox as “creating personalities for robots”. A fourth startup in the consumer engagement category declined to be named so it could stay in stealth mode.

In the wellness arena, there’s Fitzeal, which runs a web platform for helping people book appointments with non-medical health and fitness experts, and Yo-Fi Wellness, which provides customized instructive fitness videos for employees delivered through an online platform.

For the younger population, Rostr provides high school athletes a platform to market themselves to collegiate scouts and track their athletic development.

Five of the seven companies are already based in Florida, home to burgeoning life science and IT communities. They will have access to seed capital, workspace and Healthbox’s mentor network during the 16-week accelerator in Jacksonville.

[Image credit: Flickr user Nottingham Trent University]

TAGGED:health start-ups!
Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

AI agents in healthcare
AI Agents in Healthcare: How Sully.ai’s Virtual Team is Transforming Hospital Operations
Hospital Administration Technology
November 26, 2025
hospitality jobs health benefits
The Health Benefits of J-1 Hospitality Careers
Career
November 23, 2025
healing care
Why Healing Spaces Depend On Healthy Building Systems
Infographics News
November 19, 2025
clean water importance
Protecting Patients Through Strong Water Safety Practices In Healthcare Facilities
Health Infographics
November 19, 2025

You Might also Like

yoga health
Wellness

Person-Centered HealthCare: Tried Yoga Once? Try Again.

August 16, 2013
Public HealthWellness

Are Organic Foods Healthier?

September 24, 2012
DocResponse
DiagnosticseHealthMedical DevicesMedical InnovationsMobile HealthNewsRemote DiagnosticsTechnologyWellness

Healthcare Technology and the DocResponse Revolution – Meet Your New Best Friend in Healthcare

September 9, 2015
23andMe FDA warning
DiagnosticsMedical EthicsMedical InnovationsPolicy & LawWellness

BioPharma Beat: 23andMe – Now What?

December 4, 2013
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?