My open rate crashed by 37%. Here’s why. I really liked the last post I wrote. It was about “medical devices freedoms.”…
Try to avoid using tables in PowerPoint I would usually recommend leaving tables out of PowerPoint presentations. Tables contain a lot of…
Do you have your company’s logo on each slide too? I had a discussion with a new venture-backed client about the use…
The right words to choose A few weeks ago, I wrote a blog post about the words you should avoid in your…
“Our themes don’t have sliders… Because sliders suck.” Yoast How many rotating banners do you currently have on your homepage? The typical…
There are quite a few words you need to avoid There are many ways to differentiate a medical device and make it…
At first glance, inbound marketing may seem daunting, but in reality the concepts are very simple and direct ways to turn website…
Inbound Marketing focuses on attracting the right audience Traditionally, marketing efforts have been focused on reaching out to the masses, hoping that…
Medical device marketing and the World Cup I am not a regular football/soccer fan. But I am an avid World Cup viewer….