By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Hospitals Competing for Patients
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > Business > Hospital Administration > Hospitals Competing for Patients
BusinessHospital AdministrationNews

Hospitals Competing for Patients

JohnCGoodman
JohnCGoodman
Share
1 Min Read
SHARE

Not on price. Or on quality. Just amenities. (See our previous explanation here, here and here.)

Not on price. Or on quality. Just amenities. (See our previous explanation here, here and here.)

Botsford Hospital in Farmington Hills, Mich., started issuing free “Very Important Patient” cards in 2010. The program got its start as a referral service to link potential patients with Botsford doctors. The cards entitle VIP members to free parking and a 10 percent discount on nonprescription drugs at the outpatient pharmacy and the gift shop, says Lynn Anderson, marketing and public relations manager at the 330-bed hospital in the Detroit suburb. VIP members can also get discounts at restaurants and service establishments such as an oil-change garage.

The program, which has more than 900 members, is open to anyone in the community. In addition to financial perks, it offers regular health education seminars on such topics as hip replacements, back problems and acid-reflux disease, says Anderson.

More Read

Medical Press Releases, Online Marketing, Public Relations
Generating Press Release Ideas for Your Medical Practice
Social Media and Doctors: Q&A with Doximity CEO Jeff Tangney
Incorporating Patient Reported Outcomes in Post-Surgery Evaluation
Advance Practice Nurse Solution: Making Healthcare Affordable for All
Navigating Through the Essentials: Medical Billing Training for Beginners

Full story by Michelle Andrews at Kaiser Health News.

TAGGED:boutique medicineluxury hospitals
Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

Epidemiological Health Benefits
Personal and Epidemiological Health Benefits of Blood Pressure Management
Health
October 13, 2025
Traumatic Brain Injuries
Understanding Traumatic Brain Injuries: What Families Need to Know
Policy & Law
October 10, 2025
Remote Monitoring touchpoints
Remote Monitoring Touchpoints Patients Will Actually Follow
Technology
October 9, 2025
dental care
Importance of Good Dental Care for Health and Confidence
Dental health Specialties
October 2, 2025

You Might also Like

Image
Hospital Administration

How to be Present Online for Your Healthcare Practice

May 27, 2016
Physician Compensation
BusinessFinanceHospital Administration

5 Values You Should Prize in Physician Compensation Models

August 22, 2014

More Retiring in Other Countries

January 22, 2013

Seeking Holy Grail: Quest for Stem Cells from Embryos Continues

October 20, 2011
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?