Debunking SEO Myths for Medical Websites
Social Media
469 views
Social Media
469 views

Debunking SEO Myths for Medical Websites

GretchenKalthoff - May 27, 2016

Search engine optimization, or SEO, can be a complicated term. There are hundreds of theories and myths about how best to rank in search engines, and while…

How to Stay HIPAA Compliant When Using Social Media for Healthcare
Policy & Law
871 views
Policy & Law
871 views

How to Stay HIPAA Compliant When Using Social Media for Healthcare

GretchenKalthoff - April 21, 2016

Regulations surrounding the use of social media within the healthcare industry can cause physicians to think that it’s a waste of time, however some providers are beginning to realize…

Tips for Appealing to Millennials: The New Healthcare Boom Market
Mobile Health
910 views
Mobile Health
910 views

Tips for Appealing to Millennials: The New Healthcare Boom Market

GretchenKalthoff - April 6, 2016

For many years, the most important consumer group for marketers to target has been the Baby Boomers (born between 1946 and 1964), yet there is a new…

Small Practice Medical Website Mistakes and How to Avoid Them
Business
528 views
Business
528 views

Small Practice Medical Website Mistakes and How to Avoid Them

GretchenKalthoff - March 14, 2016

It’s highly likely that the majority of your customers will first come into contact with your practice via your medical website. Therefore, it’s vital that your online…

Social Media
564 views

Driving Your Healthcare Marketing Further in 2016

GretchenKalthoff - March 3, 2016

In a rapidly changing environment, it’s imperative that healthcare marketers remain focused on innovation, industry issues, trends and new technologies. Here, we look at a few key…

Medical Records
733 views

Connecting Social Media and EHRs as a Research Tool

GretchenKalthoff - February 19, 2016

A group of patients were recently asked if they would be willing to link their social media accounts to their EHR for medical research and to aid…