1. Reputation The products made by the pharmaceutical industry have saved millions and millions of lives and transformed length and quality of…
As a father of two small children I am familiar with the value of a good story. Every night sees a ritual…
Anyone who reads my column on a regular basis will know my views on patient-centricity within the pharmaceutical (and broader life sciences)…
It’s that time of year for many people to head off for a festive break before seeing out the year. It’s a…
As someone spending a lot of time working with clients on both digital communication and patient engagement, there are often remarkable parallels…
I was recently invited to take part in panel discussion on the value of networking and how to do it effectively. It’s…
I’ve always found pitching for projects with pharmaceutical companies fascinating – it reveals an enormous amount about the way in which people…
It’s a proposition that was very firmly put to me recently in chatting to someone of a generation that far preceded the…
We all know that the healthcare ecosystem is a highly fragmented space, encompassing all manner of different stakeholders, commercial and non-commercial, including…