The 5 Biggest Challenges Healthcare Leaders are Facing in 2015
2015 has been a big year of change for many healthcare systems.…
Is Your Embarrassing Physician Website Costing You Money?
Great business minds will remind us that procrastination is a thief. It…
CMS Finds More Than 10% of Payments Paid Improperly
GAO Report Identifies Vulnerabilities in CMS’s Enrollment ProcessTo enroll in Medicare,…
Attracting the Attention of the Future Patient: 4 Elements to Consider When Designing Your Hospital’s Website
The design and layout of a hospital website is critical to converting…
Measure What You Manage, With Caveats: Thoughts on Surgeon Ratings
When I worked at Microsoft, we managed by the scorecard. The scorecard was…
High-Deductible Insurance and Rising Bad Debt
The High-Deductible DilemmaHospitals and physician groups are carefully watching the growing…
Internet Marketing and Healthcare’s Digital Decision Makers
The profound influence of the Internet in American society is drawing healthcare…
3 Big Healthcare Trends To Watch in 2015
Healthcare trends from specialty pharmacy to accreditationhave been gaining traction this year in the healthcare…
The New Rules for Successful Hospital Marketing
Marketing-savvy hospital administrators—and their tuned-in communications teams—are writing new rules for success…
NCQA Accreditation: Failure vs. Success
For quite some time now the Accreditation clock has been ticking. With…