By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    improving patient experience
    6 Ways to Improve Patient Satisfaction Within Hospitals
    December 1, 2021
    degree for healthcare job
    What Are The Health Benefits Of Having A Degree?
    March 9, 2022
    custom software development is changing healthcare
    Digital Customer Journey Mapping and its Importance for Healthcare
    July 21, 2022
    Latest News
    Grounded Healing: A Natural Ally for Sustainable Healthcare Systems
    May 16, 2025
    Learn how to Renew your Medical Card in West Virginia
    May 16, 2025
    Choosing the Right Supplement Manufacturer for Your Brand
    May 1, 2025
    Engineering Temporary Hospitals for Extreme Weather
    April 24, 2025
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    Can Thinking Younger Make You Live Longer?
    April 20, 2011
    Image
    Obesity’s Outlook Unchanged
    June 13, 2011
    When It’s An Emergency Elderly Not Treated As Well in Hospitals
    July 16, 2011
    Latest News
    Building Smarter Care Teams: Aligning Roles, Structure, and Clinical Expertise
    May 18, 2025
    The Critical Role of Healthcare in Personal Injury Recovery: A Comprehensive Guide for Victims
    May 14, 2025
    The Backbone of Successful Trials: Clinical Data Management
    April 28, 2025
    Advancing Your Healthcare Career through Education and Specialization
    April 16, 2025
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Compatability Matters: NaviGo Health Puts Online Dating-Style Twist On Physician Searching
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > eHealth > Social Media > Compatability Matters: NaviGo Health Puts Online Dating-Style Twist On Physician Searching
BusinessNewsSocial Media

Compatability Matters: NaviGo Health Puts Online Dating-Style Twist On Physician Searching

Deanna Pogorelc
Last updated: July 23, 2013 7:51 am
Deanna Pogorelc
Share
4 Min Read
SHARE

doctor patient relationshipFirst Published on MedCityNews

If ZocDoc and eHarmony got together, they would make something like NaviGo Health.

doctor patient relationshipFirst Published on MedCityNews

If ZocDoc and eHarmony got together, they would make something like NaviGo Health.

More Read

Tal Givoly (CEO) Dr. Oren Fuerst (Chairman) Prof. Steven Kaplan, MD (Chief Medical Officer)
Medivizor: Personalized Health Research
Hospitals not Leveraging Facebook
More Sign Posts on the Road to Connected Health Adoption
Can Social Media Save Lives?
How to Choose the Right Social Media Platforms for Your Practice

It’s a new digital health startup that’s based on the idea that choosing a doctor is an important and deeply personal decision, not one that should be dictated strictly by location, convenience, availability and what strangers say on the internet.

Cleveland-based NaviGo Health is building a matching platform that allows patient to search for physicians more like they would search for matches on a dating site, and less like they would search for a new restaurant on Yelp. Its first product, CompassMD, will match newly diagnosed cancer patients with doctors based on how they answer questions about their communication, decision-making, treatment and personality preferences.

The role of personality and the doctor-patient relationship in overall satisfaction with care has actually been pretty well-studied, and research has also suggested a correlation between patient-provider communication and clinical outcomes. So it made sense to co-founder Anthony Stedillie that patients and doctors should be compatible beyond a superficial level, so they could communicate openly and collaborate on treatment decisions.

Stedillie sees two applications for the platform. The first is a consumer website geared toward patients who don’t have a preferred provider. Physicians would join by creating a profile and answering a series of questions about themselves. On the other side, patients search the database of physicians by answering their own set of survey questions. CompassMD layers that information on top of the more logistical preferences like location, specialty and whether the physician accepts her insurance, to generate a list of top matches.

The second application would be a white-label solution that providers and insurers would buy to boost the basic find-a-doctor features many of them already have on their own websites.

Future versions of the platform would be designed for primary care and family physicians for use in patient referrals, Stedillie said. But for now, the company is staying focused on cancer — a good fit because it usually involves several personal treatment decisions and more than one doctor, he said.

To get the company up and running, Stedillie and his co-founder raised a small round of friends and family funding that’s given them six months of runway, he said.  They’re working out of shared space at the Cleveland-area accelerator LaunchHouse and taking a door-to-door approach to getting doctors on board, reaching out to health systems and advocacy groups with the hope of landing a pilot.

CompassMD won’t compete with other doctor finding or rating sites like ZocDoc, Vitals or Health Grades, according to Stedillie, because it doesn’t do standard reviews. Patients are encouraged to provide feedback on their physicians, but that feedback is based on how good the match was, not on objective thoughts about the doctor. If anything, these sites would become partners, he said.

The NaviGo team is hoping to start a pilot next month at a local health system to solidify the feedback questions and perfect the matching process.

TAGGED:health start-ups!online physician directory
Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

Clinical Expertise
Building Smarter Care Teams: Aligning Roles, Structure, and Clinical Expertise
Health care
May 18, 2025
Grounded Healing: A Natural Ally for Sustainable Healthcare Systems
Grounded Healing: A Natural Ally for Sustainable Healthcare Systems
Health
May 15, 2025
Learn how to Renew your Medical Card in West Virginia
Learn how to Renew your Medical Card in West Virginia
Health
May 15, 2025
Dr. Klaus Rentrop Shares Acute Myocardial Infarction heart treatment
Dr. Klaus Rentrop Shares Acute Myocardial Infarction
Cardiology
May 13, 2025

You Might also Like

Instagram-Healthcare-Marketing-Social-Media-Digital-Marketing.jpg
Social Media

Instagram for Healthcare Marketing: Why it’s Not as Weird as it Sounds

December 11, 2015
online patient reviews
Social Media

Patient Reviews: Don’t Throw the Baby Out with the Bathwater!

September 15, 2013

Mayo Clinic Driving Innovation to Improve Quality

August 29, 2012

Google + And Health Train Express

September 5, 2011
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?