By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    health benefits of taking a vacation to reduce stress
    Relaxing European Destinations to Reduce Stress Risks to Health
    October 11, 2021
    pain management tips
    Managing Pain Differently: Alternative Pain Management Techniques
    January 12, 2022
    5 Ways to Promote Wellness in Your Home
    April 12, 2022
    Latest News
    Managing Your Health After a Worksite Accident
    December 10, 2023
    Biohazard Cleanup: The Importance of Proper Disposal and Containment
    December 2, 2023
    Medicare Helps Seniors, and People with Disabilities & ESRD
    November 27, 2023
    The Link Between Allergies and Sinusitis & Strategies for Relief
    November 27, 2023
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    Vaccines & Public Health in 2016: Where are We Now?
    March 15, 2016
    English: U.S. President delivers the while sta...
    Obama to Congress: Quality, not Quantity of Care
    February 13, 2013
    How Substance Abuse Affects Families and How to Get Out Of It
    March 25, 2018
    Latest News
    The Role Of Second Opinions In Medical Errors
    December 10, 2023
    Urgent Care in Downers Grove: Meeting Community Health Care Needs
    December 10, 2023
    Automation in Pharmacovigilance: A Double-Edged Sword
    November 15, 2023
    What Does Science Say About Modern Health Practices?
    November 12, 2023
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: High Quality, Low Cost HealthCare Video Interview Series: Daniel Wolfson and The Choosing Wisely Campaign
Share
Sign In
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Have an existing account? Sign In
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > Business > High Quality, Low Cost HealthCare Video Interview Series: Daniel Wolfson and The Choosing Wisely Campaign
BusinessNews

High Quality, Low Cost HealthCare Video Interview Series: Daniel Wolfson and The Choosing Wisely Campaign

joan justice
Last updated: 2012/11/13 at 6:09 AM
joan justice
Share
9 Min Read
Image
SHARE

ImageLast week, we learned about EndoGoal from Dr.

ImageLast week, we learned about EndoGoal from Dr. Jennifer Dyer.  This week brings us to Philadelphia where we talk with Daniel Wolfson of the ABIM Foundation about the Choosing Wisely Campaign.  Choosing Wisely is an initiative of the ABIM Foundation and nine medical specialty groups that focuses on discussions between doctor and patient concerning the overuse or misuse of medical testing and screening.  For more information and details on the campaign, see our post.

And now, watch the video:

To see other videos in this series, please go to this page.  And if you have a story to tell that can reduce healthcare costs and raise quality of care, please comment below or email me at joan@socialmediatoday.com  Thanks!

video transcript (by TranscriptionStar)

Joan:  I’m Joan Justice with HealthWorks Collective and I’m here Daniel Wolfson Executive VP and COO of ABIM Foundation.  Daniel is here to talk about the Choosing Wisely campaign and initiative of the ABIM Foundation.  Daniel, just give us an overview of the campaign and its mission?

 

Daniel:  Thanks Joan and thanks to HealthWorks Collective.  I’m glad to be on the show today.  Let me just go through what Choosing Wisely is about, what are some of its objectives.  The ABIM Foundation has long been interested in professionalism as a force for improving quality, safety and affordability of healthcare, and so this campaign arrives from that kind of framework, but there were many threads about how this got started.

 

And one was the National Physicians Alliance, a specialty organization of 15,000 physicians, who we gave a guarantee when conceived that this notion of identifying five things that were overused.  So we took that kind of experience and asked other specialty societies right now it was originally 9 and will be up to 30 at the end of at 2013. 

 

Joan:  Great.

 

Daniel:  We asked them to identify five things under their control of high-frequency that were overused often the benefits did not exceed the risks and were potential harms.  So what’s really important about this campaign is one the message.  The message that there’s overused, there’s waste, and we think that’s a quality issue, a safety issue and if it results in savings fine, but really is about quality and saving.

 

Two, it’s about the messenger, physician leaders taking the initiative to say things that really are not in their economic and self-interest, which is professionalism.  And third very direct actions about what not to do, but what this campaign is about its major objective is to develop conversation between physicians and patients about what is needed for that particular patient. 

 

The recommendations are not absolutes.  There is a section or red flags that would dictate a certain procedure being done, given the patient’s history, so we also are working beside our specialty society partners; we’re working with consumer reports.

 

Joan:  Yeah I saw that, great.

 

Daniel:  Consumer Reports is also working with 14 consumer and employer organizations.  Consumer Reports is translating the recommendations into friendly understandable layperson language, so you can understand and me a layperson can understand of what those recommendations start, and be prepared for those conversations with physicians.  On the physician side, we’re developing some communication modules about how to talk to patients about unnecessary here.  So what we have there’s an informed conversation with patients and physicians both understanding the recommendations, and why they’re important to have those conversations.

 

So, some of the employer and consumer groups are ARP National Business Group on Health, National Business Coalition on Health specific group, specific business group on health.  So we think that kind of conversation between patients and physicians without repairs in the room, without the government in the room having those conversations is what, is made this a dynamic campaign.  We’ve had a lot of good press.

 

The press told the story in the right way.  And what we think is done in the short term is taken away some of the hysteria of the conversations we heard of our healthcare reform when people were talking about [Indiscernible] [0:04:36].  The press really covered it correctly to talk about there are unnecessary overused things and then that are costing the public millions of dollars estimated to $210 billion per year, but again it’s about that conversations.  No absolutes about the recommendations, encouragement to have those conversations, both having the materials the information in their hands.

 

Some of the success is been; there’s been over 40 clinical journal articles since the inception of the campaign in April.  It’s only a seven month campaign.  My PR and communication experts tell me that we’ve had 300 million clinicians.  We’ve been in New York Times since the beginning of the campaign.

 

Joan:  That’s wonderful.

 

Daniel:  [Indiscernible] [0:05:30] so we really I think begin to have a conversation.  This is a public awareness campaign.  We’re trying to change attitudes and a culture about both from the physician side and the patient side.  Patient side is we’re trying to change more is always better to rest sometimes is better, and physician beginning to early pay attention to the evidence and beginning to say, instead of saying why didn’t I do that, why did you do that, shift of language and thinking is what we’re after in the initial phases of this campaign.

 

Joan:  I saw some of those.

 

Daniel:  So medical societies will also be asked to talk to their members, educate their members in multiple ways about these recommendations, so we’re very excited about that.  Can you imagine 30 specialty societies talking over 500,000 physicians in America about these recommendations?

 

Joan:  That’s wonderful.

 

Daniel:  The partnership and the leveraging of organizations is really been fantastic.  So the right messenger, the right message and at the right time where there’s a growing concern about the sustainability of healthcare costs in America.  And I think particularly post selection there will be more and more conversations about this.  And I think our specialty societies and consumer and employer groups are really leading by example, and so it’s been of a fantastic journey, but we’re just begun.

 

Joan:  Great Daniel, yeah I saw some of the informational material in the consumer reports, and not only is it translated as you say in easy read, but it’s in Spanish and they have videos and written material.  It’s wonderful.  I hope our readers get you take a look at that.  Well, thank you so much and choosing wisely certainly a huge step in the right direction of reducing costs while maintaining a really high quality of care.  Thanks so much for the interview Daniel.

 

Daniel:  Thank you Joan.

TAGGED: healthcare costs, Video Interview Series

Sign Up For Daily Newsletter

Be keep up! Get the latest breaking news delivered straight to your inbox.
By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
joan justice November 13, 2012 November 13, 2012
Share This Article
Facebook Twitter Copy Link Print
Share
Previous Article HOW MUCH IS THAT? I’m not the only one who thinks that’s a great healthcare question …
Next Article Doctors Without Borders Working On Their First US Mission in the United States After Hurricane Sandy

Stay Connected

1.5k Followers Like
4.5k Followers Follow
2.8k Followers Pin
136k Subscribers Subscribe

Latest News

get second opinion to avoid medical errors
The Role Of Second Opinions In Medical Errors
Medicare December 10, 2023
mental health technology
Providing Mental Health To Your Local Community with Technology
Mental Health December 10, 2023
urgent care
Urgent Care in Downers Grove: Meeting Community Health Care Needs
Health care December 10, 2023
weight loss
3 Simple Tips for Quick Weight Loss
Weight Loss December 10, 2023

You Might also Like

car accident out-of-pocket medical bills
News

Do I Have to Pay Medical Costs Out Of Pocket After an Accident?

December 3, 2023
healthy life with oil
News

Ravintsara Uses for a Healthy Mind and Body

November 12, 2023
Medicare open enrollment
Medicare

When is Medicare Open Enrollment 2023? What to Know

November 1, 2023
pedestrian accident
News

Injured in a Pedestrian Accident? Here’s What You Need to Know

November 1, 2023
Subscribe

Subscribe to our newsletter to get our newest articles instantly!

Follow US
© 2008-2023 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Lost your password?