By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    benefits of using protein powder to build muscles
    Protein Powder for Muscle Mass: Everything You Need to Know
    December 12, 2021
    changes brought on by blockchain in healthcare
    Technology In The Healthcare Industry
    March 28, 2022
    What Does Core Body Temperature Say About Health?
    August 17, 2022
    Latest News
    5 Steps to a Promising Career as a Healthcare Administrator
    August 3, 2025
    Why Custom Telemedicine Apps Outperform Off‑the‑Shelf Solutions
    July 20, 2025
    How Probate Planning Shapes the Future of Your Estate and Family Care
    July 17, 2025
    Beyond Nutrition: Everyday Foods That Support Whole-Body Health
    June 15, 2025
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    Obesity Explained
    December 2, 2011
    Why Pilot Programs are a Waste of Time and Money
    August 26, 2017
    Does Disclosure Work?
    January 4, 2012
    Latest News
    How IT and Marketing Teams Can Collaborate to Protect Patient Trust
    July 17, 2025
    How Health Choices and Legal Actions Intersect After an Injury
    July 17, 2025
    How communities and healthcare providers can address slip and fall injuries with legal awareness
    July 17, 2025
    Let Your Lawyer Handle the Work Before You Pay Medical Costs
    July 6, 2025
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Make Your Hospital’s Facebook Page a Content Generator
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > Business > Hospital Administration > Make Your Hospital’s Facebook Page a Content Generator
BusinessHospital AdministrationSocial Media

Make Your Hospital’s Facebook Page a Content Generator

waxcom
waxcom
Share
3 Min Read
SHARE

It is essential to keep your hospital’s Facebook page current with fresh, compelling content, or you’ll risk giving the impression that you’re disconnected from your audience — or worse yet, out of business.

It is essential to keep your hospital’s Facebook page current with fresh, compelling content, or you’ll risk giving the impression that you’re disconnected from your audience — or worse yet, out of business.

Facebook and contentYou can always post about your events and areas of practice, and should definitely supply general health tips, since patient education is a huge factor in building trust.  For additional ideas, you can predict what your target demo finds important and share relevant posts from well respected bloggers and other experts in the field.

But is all that enough to make your public presence POP?  Probably not.  Here are two more tips to liven up your page and make it a digital destination.

More Read

#TEDMED Day Two: The Reinvention Continues
Are Your Hospital’s Physicians’ Using “Doctor-Only” Social Networks?
State Dental Commissions Protect Not Just Your Teeth; They Also Protect…Dentists
Don’t Forget Importance of Trust, Listening in Healthcare Delivery
5 Books Worth Reading for Healthcare Marketing Professionals

Squirrel It Away for That Rainy Day.

When you “Like” pages and posts, they will begin appearing in your Facebook feed and notifications. You can actually save that content and then disseminate it later, when you’re having a brain-freeze on what to post.  Clicking the little down arrow on the top right corner of any post will create a drop-down menu.  The fourth option allows you to save the story, which you can access in the future by clicking the “saved” icon on the left side of your Facebook page.  So if WebMD runs some relevant diabetes research findings, you can save them and repost during Diabetes Awareness Month, for example, instantly making your page au courant.

Learn What Makes Your Fans Tick.

Let’s say you’re attempting to target pregnant women for your maternity service line.  What do you do?  By using Facebook’s Graph Search Bar on the top of your page, you can discover which pages they’ve frequented.  If you simply enter “Pages liked by women who like pregnancy and live in Miami, Florida,” a flurry of pages will algorithmically materialize.  Like the important ones and grab content to share now or save for later.

Facebook’s greatest strength as a marketing engine is its customization, since this feature makes for precise targeting.  Facebook is a laser beam pointing the way to new clientele cleanly and directly — even without your having to pay to advertise or promote posts.

Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

technology in medical research
The Tools Helping Medical Researchers See the Full Picture
News Technology
August 3, 2025
5 Steps to a Promising Career as a Healthcare Administrator
5 Steps to a Promising Career as a Healthcare Administrator
Health
July 31, 2025
holistic dental
Holistic Dentist Services Are Natural and Safe
Dental health Specialties
July 28, 2025
botox certification
Help Improve People’s Skin Health Via Botox Certification
Skin Specialties
July 22, 2025

You Might also Like

Hemostat-number-companies-2012
BusinessMedical Devices

The Undeniable Hemostasis Opportunity

May 2, 2012
Image
BusinesseHealthMobile HealthNewsTechnology

Health Startups that Interest @HealthCursor @medmocha

April 22, 2013

Effective Technologies for Wound Hemostasis, Sealing and Closure

July 28, 2014

5 Key Elements of the Peer Review Process

November 13, 2015
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?