70 is the New 50 and Other
This was the year that the demographic, statistical and medical marketing spotlight shifted. The
The Basics of Long Term Care Insurance
As the boomer generation gets older and enters retirement, they face the challenge of
The Ultimate Tech Product Test: “Is It
photo credit Jeffrey Makowka via Twitter “If you’re not developing for the 50+ market,
America’s Aging Eyes
Excerpted from my post at Covering Health, the blog of Association of Health
Why Boomers Aren’t Early Adopters of Health
There’s lots of talk about how wearable technology will impact healthcare and revolutionize the
Majority of Seniors Want Digital Tools to
As the aging population booms, tech-savvy seniors are turning to technology for long-term solutions
Only 2% of Boomers Have Dental Insurance
Only Two Percent of Boomers Have Dental Insurance Benefits (Video) The post Only Two
Boomer Suicide Rate Rising
Drug overdoses are one of the leading methods used in suicide attempts. The dual
Boomers More Concerned About Health Than Appearance
According to the recent poll conducted by The Associated Press and LifeGoesStrong.com, baby