Order Workflows
Except for emergent situations, no medical device is used without an order. And if not an order written to accomplish a certain clinical task for a specific patient, then “standing”…
4 Reasons Doctors Are Taking a Fresh Look at In-Office Dispensing
More than ever, medical practices throughout the US are motivated to look (again) at ancillary services to bolster shrinking income and to further differentiate their marketing message.As we enter the…
If ObamaCare Fails, Are We On to Single Payer?
Is Obamacare just a trap set to lead the country toward a single payer system? The answer is no, but opponents of the law might want to think twice before…
Private Exchanges: Getting Ready for Individual Health Insurance to Be the Standard
Professor John H. Cochrane of the University of Chicago had an op-ed in The Wall Street Journal on December 25, in which he gave a brief description of (among other…
What Patient Centricity Means to Marketers
In 2011, when Lilly and Disney teamed up to create a series of books for kids with type 1 diabetes, they chose to distribute them exclusively through doctors’ offices. In…
ALS Patient Improves on NurOwn, New Stem Cell Therapy
BrainStorm Cell Therapeutics Inc. announced the results Monday of its most recent research on NurOwn, a new stem cell treatment developed by the company. BrainStorm Cell Therapeutics Inc. announced the…
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What Is Social Media?
Within the pharma industry, and indeed all other industries, there is an abundance of talk about how social media should or could be used for business benefit. A quick Google…
8 Performance Programs That Will Change Healthcare
The most significant opportunity to improve health outcomes and reduce costs in the United States may come from developing performance programs that redefine healthcare services. In 2 to 3 years,…
Leaders at G8 Dementia Summit Declare Global Fight Against Dementia
As the world watched, the G8 dementia summit convened in London on 11 Dec 2013 to finally place dementia on the global stage next to other major killers like cancer,…
