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A Healthier Conversation

June 17, 2015 by Edgar Wilson

Lawsuits can stem from poor doctor-patient communication. So how will EHRs change the equation--for better or worse?[read more]

How to Grow Your Private Pay and Elective Care Business

June 15, 2015 by Stewart Gandolf, MBA

The rising tide of consumerism in healthcare is challenging for both the patient and the physician. The patient is now the freshly minted and newly empowered customer. For many providers, this unfamiliar landscape presents a new opportunity to engage with patients.[read more]

Hospital Selfies and Stars: Patients Look Deeper Than HCAHPS

June 9, 2015 by Lonnie Hirsch

There’s a New Consumer in your service area. No longer “merely a patient,” healthcare reform and societal dynamics have empowered a new breed of high-expectation consumers and value-aware shoppers. Before they select a hospital or provider—for themselves or family members—they are increasingly informed about outcomes, reputation, safety scores, patient experience and the cost of care.[read more]

Bonuses for Broccoli

June 4, 2015 by Christine Kapsa, NP, DNP

What can be done with the $28.5 billion in bonuses Wall Street employees received last year? How about insurance for over ten million low income Americans? How about stocking the fridges of 4.2 million families with fresh veggies and healthy produce for one year?[read more]

Iowa’s in the National News Right Now, and It’s for a Reason You Wouldn’t Expect

June 3, 2015 by Brad Wright

Iowa wants to hand over control of its Medicaid program to private managed care organizations. The reason that this is such a big deal is because, while Governor Branstad is making bold claims that the move to managed care will save the state $51 million a year, there is little reason to believe that will be the case.[read more]

Sorry, Captain, There's No Transparency in Medical Pricing

June 2, 2015 by David E Williams

In my view, high deductible plans are a pretty crude instrument to encourage cost consciousness and price transparency. It has no real impact on the way our family uses the insurance. The main impact is that I struggle more to understand the medical bills and EOBs that arrive. Transparency isn’t here yet and even then it will only be part of the answer. Can’t we do better?[read more]

Pay Me or Charge Me: How Best to Engage Me

May 11, 2015 by Joseph Kvedar

patient engagement

We are seriously considering how to incentivize patients to adhere to their care plans. This is a topic area where I have some instincts, but which of these tactics might work best? Charge patients to insure skin in the game? Give them medicine and services for free? Pay them to be adherent?[read more]

Digital Tools to Maximize Your Fundraising Efforts

May 5, 2015 by Michael Sherman

online fundraising

Money is essential in the world of medicine, especially for medical research. While traditional fundraisers, charity dinners and walk-a-thons have always been great tools for generating this much-needed income, health care facilities now have another way of raising funds: the Internet.[read more]

As a Physician Do You Have Adequate Financial Expertise?

April 28, 2015 by Stephen Schimpff

financial expertise / shutterstock

Medical school and residency programs have essentially no time devoted for personal financial education and little if any time for learning the financial implications of starting a medical practice. You are on your own. Your natural mentors – professors, senior residents or senior colleagues in your practice – are probably no better equipped than you.[read more]

Clarifying the ICD-10 Implementation Process

April 27, 2015 by Andy Salmen

CMS recently reported completion of successful end-to-end testing of new ICD-10 coding. This is sure to be a welcome announcement for any healthcare provider who works with Medicare and Medicaid, especially since the October 1st deadline for transitioning from ICD-9 to ICD-10 is rapidly approaching.[read more]

Wallet Burn and the Nasty Side of Pay-per-Click Advertising

April 25, 2015 by Stewart Gandolf, MBA

pay-per-click

On the surface, Pay-per-Click (PPC) advertising—sometimes known as cost-per-click—seems friendly enough. Advertisers only pay for the advertising space when someone clicks on the ad. One analogy, however, says that PPC can be like high-stakes gambling.[read more]

The Keys to a Successful Facebook Ad Campaign

April 22, 2015 by Michael Sherman

When people sign up for Facebook, they provide the world’s biggest social network with a tremendous amount of data about themselves (e.g., interests, jobs and education). Facebook is well aware of that fact – that’s why they are now using that data to their advantage.[read more]