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Delivering Powerful SEO in Healthcare

January 26, 2017 by SocialMktgFella

When prospective patients go searching online for a local healthcare provider, your name and your practice will surface. SEO in healthcare is about managing the message they receive.[read more]

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New Technology Will Catch Alzheimer's in the Early Stages

December 28, 2016 by Rehan Ijaz

Alzheimer’s is a debilitating disease that robs over 5 million Americans of their memories. The CDC expects that the number of affected people will rise to 14 million by 2050 unless the right preventive treatment is taken. It can be very painful for the person suffering and their friends and family.Fortunately, advances in medicine are...[read more]

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PPC Marketing Dos and Don’ts for Healthcare Professionals

December 13, 2016 by Rehan Ijaz

Pay-Per-Click marketing can be a very effective way for healthcare professionals to generate business. It can also be very expensive if it isn’t done properly.WordStream published a very insightful post on the state of PPC marketing in the healthcare industry. They discussed some of the new unique challenges healthcare companies face,...[read more]

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Healthcare Costs Involved in Finding the Right Recovery Program

December 13, 2016 by Ryan Kh

We live in a world that is inundated by drugs and alcohol. As if that were not bad enough, we are equally inundated by direct and indirect drug and alcohol positive messaging. It is as it always has been: Getting addicted to a substance is a lot easier than getting cured.In some respects, it is wrong to talk about treatment programs as...[read more]

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The iPad is Changing the Face of Healthcare

November 5, 2016 by John Hennings

Apple sold nearly 9.9 million iPads in the third quarter of 2016. Most of their iPads are purchased by consumers, but a growing number of healthcare companies are driving demand.There are many reasons healthcare providers are becoming more reliant on iPads. Over the next few years, these tablets are likely to revolutionize healthcare in...[read more]

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How Healthcare Professionals Can Deal With Negative Reviews

November 4, 2016 by SocialMktgFella

Even if a particular patient is unreasonable, the effort you put into dealing with a negative review will be noticed by others and viewed as positive.[read more]

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Welcome to the age of the patientpreneur

November 2, 2016 by Paul Tunnah

The modern pharmaceutical industry, now accounting for annual sales of over one trillion dollars, started from humble roots in the late 19th and early 20th century.Companies that are now global leaders and household names in this sector, like Johnson and Johnson or Pfizer, can trace their roots back to pharmacists looking to scale their...[read more]

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The role of secure mobile messaging in healthcare

November 1, 2016 by Gene Fry

Mobile messaging is changing communication in healthcare. For health professionals, mobile messaging is a fast and efficient way of managing workflows and coordinating care, while from a patient’s perspective, the platform provides a convenient and familiar line of communication with practices and caregivers.More traditional methods of...[read more]

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The New Frontier: Health in the Digital Age

October 27, 2016 by Ihor Vasyutyn

The digital age has successfully uprooted the traditional operating models of countless industries: from energy delivery to the way we buy groceries, the benefits of a connected world can be seen all around us. But what about health in the digital age? Though still in the nascent stages, digital health is making inroads that can be felt...[read more]

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What Different Nursing Degrees Do

October 25, 2016 by John Hennings

To patients, most nurses look the same. They wear scrubs, smile tenderly, and provide essential medical support everywhere from doctor’s offices to emergency rooms.However, to medical facilities, there is a world of difference between some nurses and others. There are a number of different nurse specialties and each variety requires...[read more]

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RN to MSN: 5 Reasons Nurses Should Pursue That Extra Degree

October 14, 2016 by Rehan Ijaz

Nurses are often the unsung heroes of healthcare. They work long hours, perform tasks most people would cringe at, and often do it all with an abundance of care and compassion. Doctors may be the ones who make the decisions but it’s the nurses who follow through with those directions and have more direct contact with patients.A...[read more]

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5 Solutions to Hospital Productivity Woes

September 26, 2016 by Rick Deglado

The Bureau of Labor and Statistics (BLS) reported 474,000 healthcare jobs were added in 2015, increasing the number of people employed in United States hospitals to more than 5 million. And while the number of jobs continues to increase, so does the cost of healthcare – leading one to assume that productivity would trend accordingly. But...[read more]

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How Budget Cuts are Affecting Mental Health Care

September 22, 2016 by Sarah Daren

Recent budget cuts have left mental health professionals scrambling to keep up with the influx of patients who have been displaced from outpatient treatment centers, hospitals, and other mental health facilities. September is Suicide Prevention Month, and the industry is fighting to raise awareness about how budget cuts affect everyone...[read more]

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4 Patient Monitoring Strategies to Maximize ROI of Risk-Based Contracting

September 13, 2016 by Joe McDonald

Like it or not, fee-for-service medicine is on the decline in the United States.This March, the U.S. Department of Health and Human Services reported an estimated 30 percent of Medicare payments are now — a year ahead of schedule — being disbursed via pay-for-performance models. Providers wanting a slice of this pie will...[read more]

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5 Common Social Media Mistakes Doctors Make

September 2, 2016 by Ryan Kh

Most people know that brushing and flossing are essential to keep your teeth and gums healthy. Despite this fact, health officials estimate that almost half of Americans struggle with gum disease or periodontitis—a more advanced form of gum infection that can affect the tissues, roots, and bones that surround teeth. Simple steps can...[read more]

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How to Effectively Treat and Build a Relationship With Patients Who Have Eating Disorders

August 26, 2016 by Holly Whitman

Eating disorders affect around 24 million people in the United States every year, and more than 70 million around the globe. As a medical professional, it's important to remember that a core feature of your treatment plan should focus on the mental side of eating disorders.[read more]

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Call for Contributors

August 24, 2016 by Patrick Sutton

Did you know that you can contribute to HealthWorks Collective? That’s right, HWC has an open call for contributors and is looking for new voices to join our community. What does it mean to be a contributor? A HealthWorks Collective contributor provides content to be published on the site. That can be original writing produced...[read more]

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How To Get a New Nursing Job Efficiently

August 15, 2016 by Phil Cohen

In the past, nurses had to look in the classifieds or even job to a physical hospitals/doctor’s offices to see if there were jobs available. While these tactics can still be effective, they are in no way efficient especially with the numerous job seeking websites available. The nursing community is a close one so joining a website geared towards those in nursing can do a multitude of things. First, these sites generally have job openings in a certain section that might not be posted on general job websites. Second, asking those who have switched jobs in nursing can be quite illuminating and their tips can be quite beneficial. Lastly these sites have numerous articles on all things nursing including getting jobs. Research jobs and do not be afraid to ask those in the community how they enjoy their field.[read more]

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The Risk of Concussions in Contact Sports

August 12, 2016 by Sam Hudgins

Concussions have now been hoisted to the center of attention in contact sports, not only among past athletes but current athletes as well. Each hit in rugby, football, hockey, or boxing adds up over time and leads to medical difficulties athletes will face in the future.The National Institutes of Health has linked concussions to a...[read more]

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Google's Upcoming Changes: How it Will Hurt the Growth of Private Practices

August 11, 2016 by Travis Schneider

Google has started rolling out a testing program to decrease that number again, from three local results to just two, replacing the third entry with a paid advertisement.[read more]

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