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Why You Need a Five-Year Timeframe to Build a Brand
Until recently, the concept of “brand” or “brand building” has not been too…
Unbundling the Bundled Payment Program
The Bundled Payments for Care Improvements (BPCI) initiative of the Centers for…
Healthcare Spending: Administrative Costs out of Control
When we talk about healthcare spending being “out of control” does anyone…
Watch Your Back! Surprise Medical Bills May Await
Dr. Richard Amerling, president of the Association of American Physicians and Surgeons,…
How Cleveland Clinic Builds Brand Recognition via Multichannel Marketing
Paul Matsen Cleveland Clinic Paul Matsen Cleveland Clinic Stewart Gandolf, CEO of Healthcare…
Have ACOs Failed to Incentivize Providers?
Since there has been an ongoing and rather enormous shift away from…
Why Do I Only Get 10 Minutes with My Doctor?
Good question. You call for an appointment and are told it will…
Will Physicians Ever Embrace ACOs?
ACOs and Providers | Healthcare Is ChangingHealthcare is changing, there’s no question…
