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Health Works Collective > Business

Business

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Latest Business News
DTC Marketing, Medical Device Marketing, Medical Technology Marketing

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 2 of 4)

Second in a four part series describing a unique digital marketing strategy…

Dan Stempel
Dan Stempel
July 21, 2014

Health Care Online Marketing, Social Media and HIPAA: Google Hangout on Air

I recently spoke with Jon Schumacher and Michael Bloom on Health Jams,…

David Harlow
David Harlow
July 21, 2014
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Beyond the Buzz

Beyond the Buzz: 10 Questions to Ask Before Setting Up Healthcare Social Media

Are you thinking of engaging with social media for your healthcare brand?…

Marie Ennis-O'Connor
Marie Ennis-O'Connor
July 19, 2014

Passive Medical Income While You Sleep?

Generating revenue from a website is not a strange concept. Unless of…

Dr. Tony Mork
Dr. Tony Mork
July 18, 2014

10 Things Hospital Leadership Need to Know About Social Media and Marketing

Building any brand can be difficult, but in the US, hospital identity…

Nicole Fisher
Nicole Fisher
July 18, 2014
CMS penalties

CMS to Begin Implementing Payment Penalties Tied to Patient Outcomes

A North Carolina academic hospital will be docked a percentage of Medicare…

MichaelDouglas1
MichaelDouglas1
July 16, 2014
Medical Device Marketing, DTC Digital Marketing, Medical Technology Marketing

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 1 of 4)

First in a four part series describing a unique digital marketing strategy…

Dan Stempel
Dan Stempel
July 16, 2014
todd dunsirn

Interview with Todd Dunsirn of True Process

A while back I had the opportunity to chat with Todd Dunsirn,…

Tim Gee
Tim Gee
July 15, 2014
Screen Shot 2014-05-03 at 12.23.00 PM

Americans Pay Far More for Medications Than Anywhere in the World

Americans Pay Far More for Medications Than Anywhere in the World –…

Anthony Cirillo
Anthony Cirillo
July 14, 2014

Health Business TV: Concierge Medicine, Provider Engagement, and HIPAA

In this fourth episode of Health Business TV, I discuss my mixed feelings about concierge…

DavidEWilliams
DavidEWilliams
July 13, 2014
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