Latest Business News
Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 2 of 4)
Second in a four part series describing a unique digital marketing strategy…
Health Care Online Marketing, Social Media and HIPAA: Google Hangout on Air
I recently spoke with Jon Schumacher and Michael Bloom on Health Jams,…
Beyond the Buzz: 10 Questions to Ask Before Setting Up Healthcare Social Media
Are you thinking of engaging with social media for your healthcare brand?…
Passive Medical Income While You Sleep?
Generating revenue from a website is not a strange concept. Unless of…
10 Things Hospital Leadership Need to Know About Social Media and Marketing
Building any brand can be difficult, but in the US, hospital identity…
CMS to Begin Implementing Payment Penalties Tied to Patient Outcomes
A North Carolina academic hospital will be docked a percentage of Medicare…
Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 1 of 4)
First in a four part series describing a unique digital marketing strategy…
Interview with Todd Dunsirn of True Process
A while back I had the opportunity to chat with Todd Dunsirn,…
Americans Pay Far More for Medications Than Anywhere in the World
Americans Pay Far More for Medications Than Anywhere in the World –…
Health Business TV: Concierge Medicine, Provider Engagement, and HIPAA
In this fourth episode of Health Business TV, I discuss my mixed feelings about concierge…