Forget Patient Advocacy: Be a Patron of Patients
No doubt your marketing plan contains a mélange of patient KOL tactics.…
ACA Rollout Hits Some Massachusetts Businesses Harder Than Expected
Like many, I’ve been surprised that the rollout of the Affordable Care…
Top 10 ICD-10 Codes You Won’t Believe Are Real
ICD-10: Coming to a Hospital Near You (eventually).The hassle of adopting ICD-10…
CLL and Lymphoma Drug Approvals: Kudos to the FDA
Dr. Richard Pazdur, director of the Food and Drug Administration’s cancer drug…
Meeting the Deductible: Cancer Drugs, Insurance and a Happy Ending
Summary: Denied claims, long arguments, an eternity spent on hold arguing over…
Navigating the Hospital Maze: Is Poor Design Destroying Your Branding?
You don’t feel well, you have anxiety about your appointment, and to…
Big Data Could Bring Your Credit Card History to Your Doctor
Your Doctor Knows You’re Buying CigarettesImagine if your doctor could see your…
2014 Medicare Payment Cuts for Radiology Services
In 2014, radiology practitioners are facing a rapidly-shifting professional landscape. New technology,…
FDA Social Media Guidance: Hangout on Air
Last month, the FDA released draft guidance on social media and internet…
Why 1 + 1 = 10 for Physicians and Information Technologists
An article in Becker’s Hospital Review caught my attention this morning, not specifically because…
