The Outcomes That Matter to Patients
As an industry, healthcare spends a lot of time measuring and reporting…
Ask an MD: How Do We Get More Doctors Involved in Marketing and Social Media Strategy?
Originally published on MedCityNews.com.It’s a hard truth for healthcare marketers: Consumers don’t…
How a Tear-Jerking Cleveland Clinic Video Went Viral
Originally published on MedCityNews.com.Interestingly, the Cleveland Clinic’s empathy video that was passed…
Medical Identity Theft: The Low-Hanging Fruit for Thieves
The Ponemon Institute and Medical Identity Fraud Alliance has released their 2013 Survey…
What Will You Pay for Insurance Under ObamaCare?
Since it was first debated, one of the major criticisms of ObamaCare…
Tell Your Story: 2013 Costs of Care Essay Contest Is Open!
$4000 in prizes for the best stories from patients, doctors, and nurses…
Corporations Shifting Retirees to Health Exchanges: Is That Bad?
Recent news about several large corporations — including GE, IBM, and Time Warner —…
Funding for Cooling Device to Help Paramedics Treat Cardiac Arrest Patients
Originally published on MedCityNews.com.A portable device for ambulances could someday soon make it…
Who Is the Healthcare Consumer?
Hospitals are discovering it’s not enough to deliver quality care to remain…
