What are Hospitals Doing to “Improve the Patient Experience”? [infographic]
The Beryl Institute released a new report, The State of Patient Experience, which…
Seal the Deal: the Defining Role of Public Relations in Health Care Policymaking
As October 1st– the opening date of the Health Insurance Exchanges mandated…
The Outcomes That Matter to Patients
As an industry, healthcare spends a lot of time measuring and reporting…
Ask an MD: How Do We Get More Doctors Involved in Marketing and Social Media Strategy?
Originally published on MedCityNews.com.It’s a hard truth for healthcare marketers: Consumers don’t…
How a Tear-Jerking Cleveland Clinic Video Went Viral
Originally published on MedCityNews.com.Interestingly, the Cleveland Clinic’s empathy video that was passed…
Medical Identity Theft: The Low-Hanging Fruit for Thieves
The Ponemon Institute and Medical Identity Fraud Alliance has released their 2013 Survey…
What Will You Pay for Insurance Under ObamaCare?
Since it was first debated, one of the major criticisms of ObamaCare…
Tell Your Story: 2013 Costs of Care Essay Contest Is Open!
$4000 in prizes for the best stories from patients, doctors, and nurses…
Corporations Shifting Retirees to Health Exchanges: Is That Bad?
Recent news about several large corporations — including GE, IBM, and Time Warner —…
