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Latest Business News

Pfizer and Hospira: It’s Not About Generics

Did somebody say generic? Did somebody say generic?Leading newspapers, including the Wall…

DavidEWilliams
DavidEWilliams
February 11, 2015

When Buying an EHR, Don’t Get Sucker-Punched by Delusional Thinking

It’s been a busy week for me hosting executive briefings here at…

Bill Crounse
Bill Crounse
February 11, 2015
AD costs 2050.pptx
Alzheimers

New Test Claims It Can Tell If You Will Develop Alzheimer’s

  Alzheimer’s disease is the most expensive condition in the nation. The…

Nicole Fisher
Nicole Fisher
February 10, 2015

The Value of Healthcare Portals for Patient Engagement

More and more, doctors and patients are relying on the internet to…

Jonathan Catley
Jonathan Catley
February 10, 2015

U.S. Pharma Industry Evolution

Last week's news about Pfizer's $17 billion deal to acquire Hospira, a…

David Avitabile
David Avitabile
February 10, 2015

How Twitter Can Bolster Your Healthcare Search Marketing Game

One of the most intriguing search marketing predictions for 2015 comes from…

Jonathan Catley
Jonathan Catley
February 9, 2015

What Will a Whole Foods Health Clinic Look Like?

Now in aisle 13: healthcare! Now in aisle 13: healthcare!Whole Foods founder…

DavidEWilliams
DavidEWilliams
February 9, 2015
calendars

Scheduling: A Path to Healthcare Transformation

We all like to think big. There is often tremendous benefit in…

Matt_Gretczko
Matt_Gretczko
February 8, 2015

Telemedicine Market Growth [INFOGRAPHIC]

Telemedicine is one of the fastest growing sectors in healthcare. The telemedicine…

David Avitabile
David Avitabile
February 7, 2015
social media use for medical site
Beyond the Buzz

Beyond the Buzz: Key Trends in Healthcare Social Media

To succeed with social media, healthcare marketers must understand existing and future…

Marie Ennis-O'Connor
Marie Ennis-O'Connor
February 6, 2015
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