How 23andMe Got in Trouble
Open sesame? Open sesame?Lukas Hartmann shares a great, detailed story (My deadly…
Defining the Point of Care Market
It’s useful to segment and analyze markets for developing company and product…
Legacy Videos By the Terminally Ill: What Does the Future Hold?
What’s over the horizon? What’s over the horizon?It’s been common practice for…
What Is the Penalty for a HIPAA Violation?
HIPAA violations are expensive. The penalties for noncompliance are based on the…
Engaging Patients vs. Patient Engagement
Patient engagement today is often being used as a technology initiative, whether…
We Ask Physicians to Lower Cost, Then Penalize Their Innovation
We penalize efficient physicians that leverage innovation, then we cut their reimbursement…
Patient Engagement in Healthcare: Stewards of the Brand Promise
Helping the HelpersTraditionally, marketing departments have been excellent at communicating to consumers…
Preclinical Research: An Important Aspect of Drug Development
Pharmaceutical medicine is "defined as the medical scientific discipline, concerned with the…
Role of Montoring Techs in Alarm Notification
Challenges with alarm notification and fatigue have plagued the health care industry…
New Robotic Device for Paraplegics Enables Easier Movement While Standing
A new robotic device designed to help those with paraplegia stand and…
