By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: How to Handle Social Media Criticism
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > eHealth > Social Media > How to Handle Social Media Criticism
Social Media

How to Handle Social Media Criticism

waxcom
waxcom
Share
3 Min Read
SHARE

In today’s digital world, everyone has a voice and everyone has an opinion.

While some of your social media followers may praise or thank you for the services you provide, there are always those consumers who will have something not so nice to say about you. For healthcare providers, poor reviews can be especially impactful, as 88% of consumers trust online reviews as much as personal recommendations.

In today’s digital world, everyone has a voice and everyone has an opinion.

While some of your social media followers may praise or thank you for the services you provide, there are always those consumers who will have something not so nice to say about you. For healthcare providers, poor reviews can be especially impactful, as 88% of consumers trust online reviews as much as personal recommendations.

More Read

NeuCare:A fun Ride
NeuCare: Concierge Medicine
HealthCare Social Media: What Makes Sense?
Why Healthcare Marketers Need to Understand Mobile
ALS Community and Innovation in Medicine
Three Ways to Monitor Your Hospital’s Reputation Online

And in the health industry, those negative reviews can have a ripple effect. As a marketing and PR team there are a variety of actions you can take to help overcome these criticisms, even if they aren’t accurate.

  1. Rise above it. No matter how hard you try, you won’t be able to change every person’s mind. Keep a positive attitude and resist the urge to argue.
  1. Stay data focused. If you do decide to pursue a conversation, always be professional and stick with the facts. A fair and factual response will resonate with most others reading the review and comments.
  1. Remain diplomatic. In most cases, the person making the comments is not talking about your organization as a whole but someone on your team. Remain neutral by taking the emotions out of the discussion. By following this diplomatic approach, you will hopefully shift their mindset – which in many circumstances can help rectify the situation.

For additional tips and best practices on how your healthcare facility or hospital should handle criticism on social media, contact Wax Custom Communications at 305-350-5700 or visit waxcom.com.

The post How to Handle Social Media Criticism appeared first on Wax Communications.

Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

dental care
Importance of Good Dental Care for Health and Confidence
Dental health Specialties
October 2, 2025
AI in Healthcare
AI in Healthcare: Technology is Transforming the Global Landscape
Global Healthcare Policy & Law Technology
October 1, 2025
Choosing the Right Swimwear for Health and Safety
News
September 30, 2025
sports concussions
Concussion In Sports: How Common They Are And What You Need To Know
Infographics
September 28, 2025

You Might also Like

Health Links for Senior Citizens

January 11, 2012
Image
Social Media

Track Your Healthcare Social Media Marketing With Pinterest Web Analytics

March 18, 2013

Rocketman

August 20, 2011

ACA Success Stories Social Media Campaign: Marketing Hit or Miss?

February 2, 2014
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?