By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    healthcare cybersecurity
    4 Helpful Tips on How to Protect Your Medical Practice Against Cyber Attacks
    October 24, 2021
    Health Check Diagnosis Medical Condition Analysis Concept
    6 Health Woes With Online Remedies
    January 19, 2022
    Eight Things Men Should Know About the Male Menopause
    Eight Things Men Should Know About the Male Menopause
    April 24, 2022
    Latest News
    Beyond Nutrition: Everyday Foods That Support Whole-Body Health
    June 15, 2025
    The Wide-Ranging Benefits of Magnesium Supplements
    June 11, 2025
    The Best Home Remedies for Migraines
    June 5, 2025
    The Hidden Impact Of Stress On Your Body’s Alignment And Balance
    May 22, 2025
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    healthy nursing school habits
    Healthy Habits for Nursing Student Nursing School Students
    May 24, 2024
    High Deductables
    High-Deductible Insurance and Rising Bad Debt
    July 24, 2015
    How People Are Taking Advantage of Health Deals in the Recent Recession
    February 5, 2021
    Latest News
    Top HIPAA-Compliant Messaging Apps for Healthcare Teams
    June 25, 2025
    When Healthcare Ends, the Legal Process Begins: What Families Should Know About Probate and Medical Estates
    June 20, 2025
    Preventing Contamination In Healthcare Facilities Starts With Hygiene
    June 15, 2025
    Strengthening Healthcare Systems Through Clinical and Administrative Career Development
    June 13, 2025
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Top 10 Healthcare Takeaways from #SXSW2014: Part One
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > Business > Top 10 Healthcare Takeaways from #SXSW2014: Part One
BusinessTechnology

Top 10 Healthcare Takeaways from #SXSW2014: Part One

Tracy Granzyk
Last updated: March 19, 2014 8:00 am
Tracy Granzyk
Share
6 Min Read
SHARE

As I did in 2013 for SXSW, here are five of my Top 10 Takeaways from #SXSW2014 that can be applied to healthcare. Stay tuned for the remaining five later this week…

As I did in 2013 for SXSW, here are five of my Top 10 Takeaways from #SXSW2014 that can be applied to healthcare. Stay tuned for the remaining five later this week…

1) Storytelling for Change – From Storytelling for Change: A Decade of Impact put on by Participant Media (Waiting for Superman, The Help, Food, Inc.) to The Secrets Behind Addictive Storytelling to A Conversation with Jon Favreau (@jonfavereau) on the release of his new movie Chef (trailer below), brand builders and filmmakers shared tips and success stories throughout the week on projects that have gone viral, and others that have entertained audiences around the globe. As a writer and believer that good stories move mountains, I gravitated to those who told their own authentic stories versus those using story to move products. While many have been using story to sell and manipulate, good storytellers, filmmakers and change organizers know that the real movement occurs when we write from the heart to the heart.

2) The Doctor’s Office is Changing – In the session, Doctors Offices on Their Deathbeds, Dennis Schmuland MD from Microsoft and Gautam Gulati MD (@drgautamgulati) among others led a panel looking at what can be accomplished when providers and patients collaborate to stay well versus treat illness. The idea of flipping the clinic in light of data acquisition and transfer via wearable technology (think FitBit) and better designed health IT systems will put pertinent information about patients in the hands of providers before they enter the clinic. This will allow clinic time to be spent developing a better understanding by both of how to stay well, treat chronic illness and stay out of the healthcare system. In the future, that provider may be a virtual physician or an avatar according to the panel in the session, The Avatar Will See You Now.

More Read

Open-Source EHR: Benefits and Drawbacks
HIPAA 5010 Deadline Approaching: Taking Steps toward Implementation
Largest One-YearJump in Health Spending
In Battle Against HAIs, Innovative Biotechs Play Key Role
The Art of Engagement: A Review

3) Wearable Tech – Fitbit, Nike and Jawbone all had a presence at SXSW and everywhere you turned, a new groups were trying to slap a new device on your wrist, touting the benefits of “owning your own data” and “the quantified self”. While I’m the first to admit I love my Fitbit–a constant reminder that I’m sitting at the keyboard too long each day–wearable technology is here to stay and entrepreneurial physicians, health tech start-ups, the government and computer scientists all see the opportunity these devices hold. Whether health IT infrastructure develops the flexibility to communicate with the rest of the world or not, a multitude of data points are already being collected by the innovative organizations openly embracing what consumers/patients want. Look for this movement to gain traction, driven both by consumers/patients and those involved in the redesign of healthcare.

4) Patient Engagement/Ownership – Following on the wearable tech movement, all health panels I attended mentioned the need for patient engagement and ownership of their health and wellness. Those with a FitBit or FuelBand are already on the band wagon, and most likely aren’t the ones taxing the current healthcare system. But as the over-arching healthcare model shifts to one where providers are paid to keep patients out of the clinic, where will that leave those with literacy challenges, or a chronic illness that affects motivation and cognitive capacity? These are two sides to this same coin, and as we move forward by placing increased responsibility on patients, how will we ensure we don’t leave the less engaged for whatever reason behind?

Screen Shot 2014-03-16 at 9.22.08 AM5) Develop A Content Strategy – In Go Home Marketing, Your Drunk, Kristina Halvorson (@halvorson) led a hilarious session, educating and entertaining a ballroom spilling over with fans and followers. Wanting to move to the next great thing in content development is great, but do you have a strategy? In her experience, many clients come to her looking to run before they can walk. Fix your sh@#! was the takeaway here. Know what you have, develop a plan and then embrace all the innovations in content design and development. For those who couldn’t attend, her book, Content Strategy for the Web, could be a good substitute. If nothing else, I highly recommend downloading a copy of her slides from slideshare here.

(healthcare takeaways / shutterstock)

TAGGED:Health ITpatient engagementSXSW
Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

women dental care
What Is a Smile Makeover and How Much Does It Cost?
Dental health
June 30, 2025
HIPAA-Compliant Messaging Apps
Top HIPAA-Compliant Messaging Apps for Healthcare Teams
Global Healthcare Policy & Law Technology
June 25, 2025
recovering from injury
Rebuilding After Injury: Path to Physical and Emotional Recovery
News
June 22, 2025
scientist using microscope
When Healthcare Ends, the Legal Process Begins: What Families Should Know About Probate and Medical Estates
Global Healthcare
June 18, 2025

You Might also Like

Image
BusinessHealth ReformPolicy & Law

Paying for Care

March 12, 2013
patient follow-up
BusinessFinanceHospital Administration

The Most Important Quality Improvement Measure: Patient Follow-Up

March 9, 2015

The Role of Wearable Tech in Prescription Medicine

April 9, 2016

Use Of Mobiles, Video And Social Networking By Physicians: Infographic

March 31, 2012
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?