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Hospital Administration

Physician Marketing Battles You’ll Never Win (and What to Do Instead)

April 27, 2016 by Stewart Gandolf, MBA

Many doctors and medical practice executives have their marketing brains on overdrive. They’re looking for new, better, improved and/or more efficient ways to attract new patients and cases.[read more]

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HIPAA Compliance Breaches Higher Than Ever: What Are You Doing About It?

April 26, 2016 by Jenna Cyprus

In 2015, we witnessed the highest level of HIPAA compliance breaches yet, and 2016 isn’t expected to be much better. Even if you’re a small practice, you’re not immune to security breaches, and you’re probably making more mistakes than you realize. It’s essential that medical professionals make it a priority to protect themselves and their practices from such mistakes.[read more]

Physician Burnout: Healthcare’s Looming Crisis

April 26, 2016 by Danyell Jones

Physician burnout is a problem that impacts all of us. Recent studies have indicated that burnout can significantly impact a physician’s ability to provide appropriate care for their patients. Burnout can lead to lack of attention to detail, decreased communication, and impaired judgement. Physician burn out is a problem that puts both the physician and the patient at risk.[read more]

Tackling the Side Effects of Parkinson’s Treatment

April 17, 2016 by Viatcheslav Wlassoff

Parkinson’s disease is a slowly developing progressive disorder which is estimated to be the second most common neurodegenerative disease. At present, the disease affects 5 million people and the numbers are projected to reach 9 million by the year 2030.[read more]

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New to Nursing? 5 Essential Time Management Skills You'll Need

April 14, 2016 by Marlena Stoddard

As you become a more experienced nurse, many of these time management skills will become second nature to you, but why not give yourself a leg up and develop them now?[read more]

Pixar’s Magic: Storytelling is a Doctor’s Strongest Medicine

April 12, 2016 by Stewart Gandolf, MBA

Telling a meaningful story in—one that captures the imagination and interest of a patient—is best done face-to-face. Storytelling in healthcare requires preparation and practice, but the payoff is greater case acceptance, better compliance, and best of all, improved outcomes.[read more]

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Why iPad EMRs are Better for Doctor Patient Interaction

April 11, 2016 by Alex Tate

A current debate in the healthcare industry is whether or not certain technologies are helping or hurting patient satisfaction and outcomes. Inevitably, we want technology to connect and strengthen interactions between doctors and their patients, not get in the way.[read more]

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Healing the Earth: How Clinics and Practices Can Go Green

April 8, 2016 by Marlena Stoddard

With the global human population at record levels, eco-friendly trends are here to stay. Healthcare institutions can do their part to make sure there are enough resources in the world for everyone.[read more]

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Forecast: Sunny Skies, But Now Is the Time to Protect Your Facility From Future Storms

April 7, 2016 by Scott Jeffries

In 2015, 10 weather-related disasters were to blame for losses of more than a billion dollars in the U.S. For hospitals and healthcare facilities, that can mean losing millions of dollars if weather impacts operations for even one day. Yet healthcare facilities are often glaringly unprepared for...[read more]

How do we get past “notification overload” in healthcare?

April 4, 2016 by Robert Rowley

One of the unintended consequences of moving healthcare onto Electronic Health Records (EHRs) has been an increase in time spent reviewing a much-increased volume of messages for the clinician. EHRs were supposed to simplify and streamline the in-office and in-hospital workflows, but what has happened instead has been “notification overload.”[read more]

Is pharma industry too meek on pricing?

April 3, 2016 by David E Williams

The biopharmaceutical industry has been under attack for some time for the high and rising prices of its products. Pressure has increased recently with the arrival of costly medications for oncology, hepatitis, high cholesterol and more. Expect even further pressure as more specialty drugs are introduced, and then really significant pushback once seriously costly innovations such as gene therapy come online.[read more]

Two Truths and a Lie about Physicians and Social Media

April 2, 2016 by Tracy Knight

Social media has been widely adopted across many industries as a vital component of any well-rounded digital marketing strategy, and physicians are rapidly joining the ranks. In fact, a recent study found that over 70% of primary care physicians and oncologists are now using social media to read and disseminate health information. Many late adopters and even those who are currently active on social media, however, report some trepidation. Perhaps it’s a generation gap in “old school” doctors who aren’t hip to the new wave of technology. More likely, though, it’s a lack of knowledge about prudent and productive social media principles, and lingering fears about privacy and compliance, that’s to blame. Here’s how to separate fact from fiction when it comes to social media practices, including two truths you can believe in, and an all-too-common myth to dispel once and for all![read more]