Top Digital Platforms for Your Healthcare Marketing
One of the many reasons healthcare marketing professionals hesitate to jump right…
4 Tips for Building a Better Hospital Brand
While advertising was hardly an integral part of most hospital strategies 50…
Digital Marketing Pitfalls and How to Avoid Them in Healthcare
Any hospital marketing professional will tell you digital advertising can make or…
Marketing When Your Waiting Room Is Full
Patient care, staffing issues, reimbursement challenges, and charting requirements comprise a significant…
Is Social Media Part of Your Clinical Trial Recruitment Strategies?
If you’re struggling with low patient enrollment in your clinical trials, you’re…
The Affordable Care Act: Healthcare Marketing Friend or Foe?
It is estimated that up to 32 million people will receive insurance…
3 Reasons That Digital Matters in Healthcare Marketing
Everywhere you turn, digital dominates. Articles across the Web proclaim its importance…
Content Marketing: The New Frontier in Hospital Marketing
No matter what your business is, content marketing is a growing, cost-effective…
The Value of Healthcare Portals for Patient Engagement
More and more, doctors and patients are relying on the internet to…
How Twitter Can Bolster Your Healthcare Search Marketing Game
One of the most intriguing search marketing predictions for 2015 comes from…