Beyond the Buzz: 3 Free Tools to Help You Measure Your Twitter Influence

You probably already know how many followers you have on Twitter, but do you know where they are located or the best time to catch them online?  Social media analytics tools can help you determine who your top influencers are, which of your tweets get retweeted the most and help you benchmark your success. In today’s article, I will share with you three free-to-use tools to help you measure your Twitter influence and reach. 

1.  Twazzup

A good choice for social media beginners looking to measure Twitter influence. Simply enter your Twitter name and you instantly get real-time updates including your top retweeted images and links and your most active top influencers.

TweetReach

This dashboard allows you to view reports that allows you to see at a glance the reach and exposure data for your tweets. 

Twitonomy

This monitoring and analytics tool lets you measure mentions, reach, follower growth, click-throughs on your tweeted links, retweets and favorites. There’s lots of data to measure and I like how it’s presented in a visually appealing way.

While it’s fine to track your follower growth, numbers don’t mean much without measurement and analytics. Use these tools to dig a little deeper into your Twitter account and discover fresh insights to improve your performance.