5 Signs That It Is Time to Reevaluate Your Independent Review Organization
Have you gotten comfortable with your independent review organization?The real question is, have you gotten a little too comfortable wit Have you gotten comfortable with your independent review organization?The real…
20 Doctors You Should Be Following on Twitter
Twitter can be the ideal platform for a physician to offer meaningful, relevant information to patients and colleagues. Getting started is the hardest part, but looking to others who have…
Healthcare Executives – Keep Calm and Be A King for A Day
King for a Day: Winning Strategies in Post-Reform Healthcare King for a Day: Winning Strategies in Post-Reform Healthcare David Johnson, 4SightHealth CEO – Great leaders ask great questions. Banner Health’s CEO recently wrote…
Humor: An Underused Tool in Healthcare Marketing
The world of healthcare can be a very serious and delicate topic for discussion.Sharing positive messages with your audiences is fine and dandy, but your competition is probably doing the…
Ireland Reveals Its Patient Stories
Odds are you are traveling sometime this summer. When I travel my favorite thing is to chat with people and listen to their stories. Typically, when I share what I…
Huddle for Excellence In Healthcare Delivery
The question “would you recommend us to a friend?” has become ubiquitous. Across industries, including healthcare, businesses ask this question to capture a simple metric. called the Net Promoter Score℠,…
New Research Shows Surgery is Best Solution for Treating Type 2 Diabetes
It wasn’t but a decade ago that the evidence surrounding the efficacy of major weight loss surgeries was hazy at best. Now, new research suggests that gastric bypass and gastric…
Thinking Forward: Taking Your Hospital Brand to the Next Level
A truly excellent crystal ball—with the ability to accurately foretell the future of hospital branding—is practically nonexistent. While hindsight is 20/20, looking beyond the horizon and trend spotting in marketing…
Not Using Digital Advertising for Your Clinical Trial Patient Recruitment?
Just under 40 percent of all clinical trials fail to meet their enrollment targets, and more than 10 percent don’t even manage to enroll a single patient, according to a…
Not Using Digital Advertising for Your Clinical Trial Patient Recruitment?
Just under 40 percent of all clinical trials fail to meet their enrollment targets, and more than 10 percent don’t even manage to enroll a single patient, according to a…
