Engagement: Making Your Social Media Matrix Sticky
The research folks at Pew Internet provide an insightful report about the multi-layered patterns of social networking by online adults. Marketing and communications professionals can determine the most engaging social…
Fundamental Facts About Patient Education
50% of patients walk out of a doctor's office not knowing what they were told or what they are supposed to do!Research shows that physicians often overestimate the topics and…
Healthcare IT VC Funding Almost Doubled in 2013
First published on MedCityNews.com. Mobile health companies led the way to a record year for healthcare IT companies seeking venture capital, according to a new report from consulting firm Mercom Capital…
Empower Patients and Consumers with Information Technologies
This HIMSS infographic presents a collection of data from multiple sources on the use of information technologies for patient engagement. This HIMSS infographic presents a collection of data from multiple…
Why Approach ICD-10 with a Sense of Urgency
As the October 1, 2014 deadline approaches, the necessity for immediacy in preparation for the transition from ICD-9 to ICD As the October 1, 2014 deadline approaches, the necessity for…
Pioneering Healthcare in Brazil
Created through the fusion of some of the most traditional Brazilian laboratories and imaging providers, DASA is today the largest diagnostics company in Brazil and Latin America. DASA’s team includes…
New Ways to Track the Flu
There’s probably nothing worse than getting the flu. You cough, you sneeze, you ache and you probably feel downright awful. Flu season 2014 is in full swing. According to the…
What Happens When Mindfulness Meets Tech?
I started eating fast when I was an intern, shoveling it in while writing up an H&P or gobbling it down in between patient work-ups. I don’t really remember if…
Telemonitoring: Why Wait?
Electronic Health Records (EHRs), care coördination and telemonitoring help to lower the rate of hospitalizations for diabetic patients. These technologies combined can lower the rate of hospitalizations by 26% within…
Using Multi-Media Resources to Build Long-Lasting Relationships with Patients
In the world of medical marketing, hospitals are unique. Doctors are more likely to establish long-term relationships with patients than hospitals, since most patients only seek care at a hospital…
