Credit Suisse Says Wearable Tech “The Next Big Thing”
(Editor's Note: Dan Munro is a contributing editor to Forbes. His columns are collected under the heading, "The HealthCare Compass.) (Editor's Note: Dan Munro is a contributing editor to Forbes. His columns…
Is Organic Food More Nutritious?
Introduction: We periodically have guest posts from various authors who are experts in their field. We appreciate your feedback and comments.An assortment of organically grown fruits and vegetables from the…
The CMO: Mind the Gap
“The CMO is dead,” writes Dominique Turpin, the head of IMD, a Swiss business school. Really? “The CMO is dead,” writes Dominique Turpin, the head of IMD, a Swiss business…
Address Workplace Stress with Help from a Digital Coaching Program
Originally published on MedCityNews.Life is busy, work is hard, money is tight and there’s never enough time in the day. That’s the reality for many people, and it’s causing what meQuilibrium…
YouTube Overview: 12 Helpful Tips About Using Video Sharing in Healthcare Marketing
Editor’s Note: This is a further installment in our continuing series of articles about social media and healthcare marketing. YouTube, and other video content sharing platforms, represent a low cost,…
Empowered Patients: The Two Sides of Superman
Superman has two sides. When he puts on his cape, he has the ability “to leap tall buildings in a single bound.” As mild mannered Clark Kent, he goes about…
Mobile Health Around the Globe: How to Incentivize mHealth Innovation – Qualcomm Tricorder XPrize Update
The Qualcomm Tricorder XPrize is a $10 million global competition developed to incentivize healthcare technology innovation. The goal is to develop a hand-held device that would allow a consumer to…
Complementary Care Adds a Touch of Fun
Sometimes, giving care doesn’t mean taking a temperature or ordering blood work. Iyna Adams, a subacute team leader at Northwest Hospital, saw this firsthand when she brought her Labrador retriever,…
HIT Vendor Seeking MDDS for Meaningful Relationship
As noted before, from time to time I answer questions and exchange ideas with folks from hospitals, companies and with students. It’s a karma thing with me – if I…
How Is Marketing a Healthcare Practice Different?
In many respects, marketing a healthcare practice is not substantially different from marketing a small business in other industries. Basic business marketing principles that apply in other industries – including…
