Reputation Management Primer: The Essential Tool You Didn’t Know About
Most physicians regard their professional reputation as their most prized—and most highly protected—possession. As healthcare providers, there may also be a practice name, a group name, a hospital or medical…
The Mobile Tipping Point: Optimize Your Healthcare Site or Vanish
Sometime this year, mobile phones will overtake PCs as the most common Web access device worldwide, according to a Gartner forecast. Sometime this year, mobile phones will overtake PCs as…
MBAs for Practicing Physicians: Learning to Lead in the New Millennium
Healthcare is changing and physicians and hospital systems must quickly adapt in order to remain solvent in these challenging economic times. No longer is it adequate to be the best…
FDA’s Dr. Katz Talks Social Media and Clinical Trials
I was fortunate to be invited to speak at the American Society for Experimental NeuroTherapeutics (ASENT) annual meeting on February 28, 2013 in Bethedsa, MD. I was fortunate to be…
Exchanges Offer More Than Just a Product under ACA
The healthcare provision of online exchanges as part of the ACA is the next big step (hurdle, for some) in the gradual roll-out of legislation that has and will continue…
The Hackerman-Patz House, a Home Away from Home
One of the many advantages for patients and their families of Sinai Hospital, Northwest Hospital and Levindale is the Hackerman-Patz
mHealth Wish List
Mobile Technology, miniaturization and remote diagnostics have driven creative minds in healthcare to come up with some truly wonderful medical apps and devices. But I have a wish list! One…
Grading Media Coverage: Gary Schwitzer Holds Health Journalists’ Feet to the Fire
How do you turn a flood of news and information into something useful? That's what we try to do at Delve, and for our Wonk Lens series we ask smart…
Complementary Therapies: Who’s in the Dark?
When I saw the MedPage Today headline “Study: Docs in dark about complementary therapies,” I assumed it meant that doctors didn’t understand these therapies. But the story described patients withholding…
Content Marketing Can Engage Healthcare Consumers
Content marketing is a hot topic for healthcare marketers. And no wonder. More than ever, healthcare consumers are seeking information, sharing healthcare experiences, exploring treatments and selecting providers online. Content…
