Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 2 of 4)
Second in a four part series describing a unique digital marketing strategy…
Passive Medical Income While You Sleep?
Generating revenue from a website is not a strange concept. Unless of…
Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 1 of 4)
First in a four part series describing a unique digital marketing strategy…
Health Business TV: Concierge Medicine, Provider Engagement, and HIPAA
In this fourth episode of Health Business TV, I discuss my mixed feelings about concierge…
An Easy Way to Improve the Cash Flow of a Medical Practice
Most medical practices have tight and challenging cash flows. These practices often…
Physician Compensation 101: How Doctors Get Paid
Physician Compensation: Changes Are Coming The U.S. Healthcare System is moving toward unifying…
Encyclopedia Britannica: The Playbook for Pharma Business Model Evolution
You can’t actually buy physical encyclopedia anymore. That’s what makes the Encyclopedia…
Where Cash Is King, What Happens to Patients?
How can I help? How can I help?I’ve started hearing more about…
Healthcare Progress Depends On “E Interventions”
“The reasonable man adapts himself to the world: the unreasonable one persists…
The First Amendment, in Your Medicine Cabinet
No American in 2014 who watches television, reads a magazine, goes online…