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Metaphor in Video: Simple Ways to Improve Patient Education and Boost ROI
As a pharmaceutical marketer, your deep knowledge of the industry and the…
JAMA Viewpoint Calls for Revising Physician Social Media Guidance
In a viewpoint published in the Journal of the American Medical Association,…
The New Patient Engagement Model: Changing (and Improving) the Way We Do Business
Change Is Coming to Traditional Business Models, Whether We Like It or…
Medicare? I’m Sorry, the Doctor Won’t See You Now
Although I’m still working and not yet at an age when Medicare…
Boomer Voice: Aging2.0 – Using SmartTech to Revolutionize the Aging Process
This article initially appeared on VentureVillage. This article initially appeared on VentureVillage.Digital natives, generation…
Is Managed Care the Answer to Reduce Medicaid Drug Costs?
Summary: Healthcare costs are continuing to rise. Medicaid continues to expand. What…
Why I Don’t Adhere to Evidence-Based Medical Care
My concierge doctor and I the other day were going over the…
Healthcare’s Interoperability Problem: A Q and A with HIMSS CEO
First published in MedCityNews.The idea that providers own patient data is still…
3 Trends Transforming the Patient Experience
The healthcare industry has historically been slow in adopting changes that have…


