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Business

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Latest Business News
storytelling
healthcare marketing

Pixar’s Magic: Storytelling is a Doctor’s Strongest Medicine

Telling a meaningful story in—one that captures the imagination and interest of…

Stewart Gandolf
Stewart Gandolf
April 12, 2016

Why iPad EMRs are Better for Doctor Patient Interaction

A current debate in the healthcare industry is whether or not certain…

Benny Ford
Benny Ford
April 11, 2016
madmen.jpg
data analytics

Why the “Mad Men” Approach to Marketing Might Not Be Best for Your Medical Practice

Driving down marketing costs with highly optimized, targeted campaigns might be a…

mnicolosi726
mnicolosi726
April 8, 2016

Healing the Earth: How Clinics and Practices Can Go Green

Going green is not just environmentally responsible, it can provide some health…

MarlenaStoddard
MarlenaStoddard
April 8, 2016

Forecast: Sunny Skies, But Now Is the Time to Protect Your Facility From Future Storms

In 2015, 10 weather-related disasters were to blame for losses of more than a billion…

ScottJeffries
ScottJeffries
April 7, 2016
Keeping-Up-With-Todays-Hyper-Connected-PatientsBIG
patient engagement

Keeping Up With Today’s Hyper-Connected Patients

Your average patient in 2016 is likely to be an active social…

practicebuilders1
practicebuilders1
April 7, 2016

How do we get past “notification overload” in healthcare?

By Robert Rowley, MD By Robert Rowley, MDOne of the unintended consequences…

Flow Health
Flow Health
April 4, 2016
consumer-driven-digital-disruption.png

The Consumer-Driven, Digital Disruption in Healthcare

Many believe that medical companies, technological innovations, and government regulations are driving…

Jonathan Catley
Jonathan Catley
April 4, 2016

Mistakes Practices Make On Their Website and Social Media

A medical practice’s social media team and website as a whole can…

Phil Cohen
Phil Cohen
April 4, 2016

Is pharma industry too meek on pricing?

What were we thinking? What were we thinking?The biopharmaceutical industry has been…

DavidEWilliams
DavidEWilliams
April 3, 2016
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