By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    benefits of using protein powder to build muscles
    Protein Powder for Muscle Mass: Everything You Need to Know
    December 12, 2021
    changes brought on by blockchain in healthcare
    Technology In The Healthcare Industry
    March 28, 2022
    What Does Core Body Temperature Say About Health?
    August 17, 2022
    Latest News
    7 Most Common Healthcare Accreditation Programs: Which Should You Use?
    August 20, 2025
    Hospital Pest Control and the Fight Against Superbugs
    August 20, 2025
    Hygiene Beyond The Clinic: Attention To Overlooked Non-Clinical Spaces
    August 13, 2025
    5 Steps to a Promising Career as a Healthcare Administrator
    August 3, 2025
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    Do Electronic Health Records Reduce Malpractice Claims?
    February 2, 2013
    A Humble Opinion: Book Review
    May 3, 2015
    medicaid
    Paul Krugman: Stop Being an Embarrassment to the Profession
    March 7, 2013
    Latest News
    How Social Security Disability Shapes Access to Care and Everyday Health
    August 22, 2025
    How a DUI Lawyer Can Help When Your Future Health Feels Uncertain
    August 22, 2025
    How One Fall Can Lead to a Long Road of Medical Complications
    August 22, 2025
    How IT and Marketing Teams Can Collaborate to Protect Patient Trust
    July 17, 2025
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Personalized Medicine and a Cure for Cancer
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > Technology > Medical Innovations > Personalized Medicine and a Cure for Cancer
BusinessMedical InnovationsPublic HealthTechnology

Personalized Medicine and a Cure for Cancer

David Avitabile
David Avitabile
Share
5 Min Read
SHARE

Doctor_and_needle

Doctor_and_needle

This week we had a double dose of news about the fight against cancer. And there is more to come, as two major medical conferences take place almost simultaneously. Leading cancer doctors, researchers and members of the life sciences community are excited about the possibilities of immunotherapy in the treatment of cancer. Immunotherapy, where the body’s own immune system is enlisted to fight cancer, is an example of the kinds of advances being made in personalized medicine.

On Sunday, CBS’s 60 Minutes aired a segment about the pioneering work being done by billionaire physician Dr. Patrick Soon-Shiong. The work that Dr. Soon-Shiong is doing is focused on major investments in genomic sequencing using technology to map the precise genetic mutations that cause cancer. Also, Dr. Soon-Shong is challenging the way we view cancer. Rather than classifying it according to location in the body, he believes we should be looking at specific mutations, regardless of where the tumor is located. In other words, a lung cancer tumor may respond well to a treatment typically used in pancreatic cancer, if the mutation is similar. While this approach to cancer is not unique to Dr. Soon-Shong, what is unique is the scale of his personal investment in genomic sequencing.

More Read

Pfizer Running First US Clinical Study With Remote Participation
9 Signs Technology is Affecting Your Mental Health
Robots as Doctors
How to Deal With Online Patient Complaints
Imaging Portals Drive Patient Engagement and Satisfaction

I believe that personalized medicine will eventually unlock the mysteries of cancer and lead to cancer becoming curable. The speed of progress in research and the understanding of genomics, proteomics and molecular diagnostics over the past five years alone convinces me of this. But having a better understanding of the underlying processes involved in cancer is one thing, having the treatments available to trigger the individual patient’s immune system to kill the cancer is a major challenge.

The good news is that the pharmaceutical industry is harnessing the progress being made in personalized medicine to develop highly targeted cancer treatments. On Saturday the Wall Street Journal reported from the American Society of Hematology annual meeting in San Francisco that two very promising immunotherapies, nivolumab from Bristol- Myers Squibb and Keytruda from Merck showed significant results in Hodgkin lymphoma. Both are PD-1 inhibitors, or “immune checkpoint inhibitors.” PD-1 is a protein that acts as an immune system brake. Some tumors are able to use PD-1 to evade attack by the immune system. By inhibiting PD-1, the immune system is able to attack the tumor.

In a 23-patient study of Bristol-Myers’s drug nivolumab, 87% of patients had either a partial or complete remission of their disease, and the other three had stable disease, meaning their cancer didn’t get any worse after treatment. The study of Keytruda, which is already approved for certain melanoma patients, found that 19 of 29 patients, or 66% had a partial or complete remission of their disease while disease in six other patients remained stable.

These are two small studies, and larger trials will need to be conducted to confirm these results. But what is interesting is that both studies demonstrate the power of personalized medicine. These kinds of response rates were almost unheard of in the days before diagnostics and personalized medicine became an integral part of drug development. And this is a key reason why the genomics, proteomics, and the molecular diagnostics markets are experiencing significant growth.

The San Antonio Breast Cancer Symposium starts today, and I’m excited to be attending this year’s event with some clients. I’m sure we’ll see more exciting news coming from that conference.

I’ve said it before, but it deserves to be repeated. This is an exciting time to be working in life sciences. I believe that technology, including computing technology, cloud technologies and Big Data analytics, is driving enormous progress. Pharmaceutical companies, diagnostics companies and the medical community have better tools available than ever before, and I believe these technologies will ultimately enable us to unlock some of our greatest healthcare challenges, including finding a cure for cancer.

TAGGED:cancerpersonalized medicine
Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

engineer fitting prosthetic arm
How Social Security Disability Shapes Access to Care and Everyday Health
Health care
August 20, 2025
a woman explaining the document
How a DUI Lawyer Can Help When Your Future Health Feels Uncertain
Public Health
August 20, 2025
physiotherapist at work
How One Fall Can Lead to a Long Road of Medical Complications
Health care
August 20, 2025
Common Healthcare Accreditation Programs
7 Most Common Healthcare Accreditation Programs: Which Should You Use?
Health News
August 20, 2025

You Might also Like

Following the Money

December 7, 2012
fungal meningitis outbreak
NewsPublic HealthSpecialties

Michigan’s Fungal Meningitis Outbreak to Be Investigated by State and Federal Authorities

November 28, 2013
stanford
BusinessFinanceHospital Administration

Stanford Ends Anthem Contract, Cites PriceCheck Data

September 13, 2014

What is Self-Management?

November 17, 2011
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?