What Social Media Site Is Your Doctor Networking on?

June 8, 2013
379 Views

Last year, “social recruiting” became mainstream as more job seekers and companies discovered the opportunity to connect on social platforms. For today’s 1.2 billion users worldwide, one in five minutes of all time online is spent on social networks. This AMN Healthcare Social Media Survey uncovers how doctors are using social media to start and further their career.

48% of health care providers use social media for professional networking, according to a survey by AMN Healthcare.

Last year, “social recruiting” became mainstream as more job seekers and companies discovered the opportunity to connect on social platforms. For today’s 1.2 billion users worldwide, one in five minutes of all time online is spent on social networks. This AMN Healthcare Social Media Survey uncovers how doctors are using social media to start and further their career.

48% of health care providers use social media for professional networking, according to a survey by AMN Healthcare.

41% of physicians use Facebook, 29% use YouTube, 23% use LinkedIn but only 11% use Twitter for professional networking purposes.

AMN Healthcare’s Social Media Survey provides valuable insights into healthcare professionals’ job searching trends and the use of social and mobile media for job search and career networking purposes. Responses to the 2011 survey, coupled with a comparison of year-over-year social media survey responses, show that healthcare clinicians are shifting away from traditional job search channels and activities in favor of social media to help further their careers.

The AMA Social Media Infographic provides a snapshot of key takeaways from our survey.

Physician Social Media Infographic via Nicola Ziady

Source :: AMN Healthcare, “Use of Social Media and Mobile by Healthcare Professionals“. The report is based on a 2011 survey of 2,790 health care professionals, including registered nurses, nurse practitioners, physicians, pharmacists, dentists and allied health care workers.