Cover Your Bases: What To Think About
Starting a practice of any kind is a huge investment of both time
4 Healthcare Processes That Are Changing For
Healthcare is an ever-evolving industry with technology and medication seeming to change daily.
5 Effective Ways to Market Healthcare to
In the past, it was easy to market healthcare to all age groups based
When it Comes to Digital DTP Marketing
When conducting digital direct-to-patient campaigns, medical device marketers have generally relied heavily on national
Brand Awareness vs. Volume-Building: It’s All in
By Denise Tumulty Hospital marketers are being pushed hard these days. The message from
10 Ways to Build a Better Physician
Even the most carefully constructed 37-page Curriculum Vitae is a sure-cure for insomnia. Other
Create Compelling Call-to-Actions for More Clicks
One website element that’s often overlooked is the call-to-action button. If you really want
Attracting the Attention of the Future Patient:
The design and layout of a hospital website is critical to converting the casual
The New Rules for Successful Hospital Marketing
Marketing-savvy hospital administrators—and their tuned-in communications teams—are writing new rules for success in reaching,
Social Media Is Bad for Relationships
It’s a proposition that was very firmly put to me recently in chatting to