How Sweet It Is: Smartphone App and Glucometer Mashup
“How Sweet It Is (To Be Loved by You)” was a mid-60s Motown sound hit. First recorded by Marvin Gaye in 1965, and later by James Taylor, it became one…
New Tools of the Trade to Use in Your HealthCare Organization
There's a time and a place for new media.Years ago, healthcare communications and marketing channels were pretty straightforward. There's a time and a place for new media.Years ago, healthcare communications…
Ethiopia’s AIDS Spending Cliff
This is a joint post with Kate McQueston. This is a joint post with Kate McQueston.There’s an AIDS spending cliff in Ethiopia and the government is already in free fall.…
Understanding Physician Shortages Means Asking the Right Questions
Uwe E. Reinhardt, an economics professor at Princeton, responded to a July 28, 2012, New York Times article, “Doctor Shortage Likely to Worsen with Health Law,” by questioning what exactly…
Patient Engagement Is A Physician-Patient Communication Challenge…Not A Health Information Technology Challenge
Physicians, hospitals and other providers are being misled by industry pundits claiming that more health information technology (as in EMRs, PHRs, Smart Phone apps, and web portals) is the key…
Pill Bottle Warnings Go Unnoticed
A study by Michigan State University in East Lansing, Mich. showed that when groups were tested on their ability to notice information on their prescriptions, just 54% of the older…
Is Patient Engagement Changing Traditional HealthCare Marketing?
“Marketing is dead,” proclaims a recent Harvard Business Review blog post, adding that traditional marketing (i.e., advertising, corporate communications, PR, overall branding) doesn't work anymore. “Marketing is dead,” proclaims a recent Harvard Business…
Facts about Lewy Body Dementia
“Boss” star Kelsey Grammer, Lewy Body Dementia PSA “Boss” star Kelsey Grammer, Lewy Body Dementia PSAIn the emotional opening scene of “Boss”, a critically acclaimed STARZ original series, Mayor Thomas…
World Suicide Prevention Day: Suicide Around the World
September 10th, 2012 marks the 10th anniversary of the World Suicide Prevention Day, with the theme this year of ”Suicide Prevention across the Globe: Strengthening Protective Factors and Instilling Hope.”Before we…
6 Reasons You’re in Pain at Work
The modern office setting has evolved over the decades. We’ve seen everything from enclosed offices for everyone to the open office designs of the 1950s to today’s cubicle farms. Along…
