Health Systems Technology Reducing Surgical Errors And Infections
In the not-so-distant past, going to the hospital was risky business. You were just as likely to die or be harmed by complications or hospital acquired infections as you were…
How Financial Barriers are Slowing Down Telehealth Adoption
Telehealth is a modern healthcare option that is attractive to both doctors and patients for many reasons. It’s cheaper and more convenient than traditional consultations and can improve the overall…
Will Technology Eliminate Doctors in the Future?
If you’re a doctor—or plan a medical or healthcare marketing career—you can take a seat. There is (or will be) an app for that. If the futurologists are right, technology…
How Google’s Latest Adwords Updates Will Impact Medical Marketers
This week, Google announced a number of significant changes to its Adwords platform — here’s what medical marketers should know. Google’s flagship advertising platform, Adwords, has announced a number of…
6 Marketing Strategies to Get More Patients
Advertising your dental practice successfully requires a rock-solid dental marketing strategy. If you want to attract new patients, simply having a functional website and placing a few ads here and…
Scoring Doctors Empirically
Empowering patients to make good medical decisions isn’t always easy. In a world where most people are happy with their doctors if there are plenty of parking spaces and they…
Can the Internet Cure the Zika Virus?
In order to contain the Zika virus, the pharmaceutical industry must gain approval for new drugs quickly and efficiently — could the internet be the solution? As during any health…
“What we need is more regulation . . . .”
We are awash in digital health data. And we are awash in multiple regulatory schemas designed to protect privacy, security and appropriate access to all this data. Some data is…
5 Ways Health Providers Can Help Reduce Patient Stress Without Drugs
Whether you’re treating a high-powered executive or a trembling tot, always keep in mind that your patient’s visit can be a daunting experience for them. Approximately 20 percent of Americans…
The Best Way to Prepare to Text Physician Orders
Back in May 2016, the Joint Commission (JC) issued an update in their Perspectives publication describing their new position on allowing the secure texting of physician orders. (You can download…
