Peripheral Arterial Disorders
Excerpt from, “Global Market Opportunities in Peripheral Arterial and Venous Stents, Forecast to 2020.” Report #V201. Excerpt from, “Global Market Opportunities in Peripheral Arterial and Venous Stents, Forecast to 2020.” Report #V201.Within…
Machine Learning: The Future for Health Plans
By: Alex Meshkin By: Alex MeshkinHealth plans are struggling to become more efficient and competitive in the marketplace. Beyond needing to be financially viable; they need to provide the best…
Using Content Marketing to Deliver Inbound Patient Prospects
The Internet has dramatically reinvented how prospective patients find their way to the front door of your medical practice. “Traditional” healthcare marketing options—newspaper or magazine ads, radio/broadcast, PR, outdoor advertising—all…
Patient Satisfaction Delivered the Disney Way
Healthcare Can Learn A Lot from Disney About How to Satisfy Patients Healthcare Can Learn A Lot from Disney About How to Satisfy Patients Do you remember when you first discovered…
Dealing Effectively with Shift Changes and Patient Handoffs
If you have kids, you know the worst time of day is that hour before dinner – kids are needy and cranky after school, homework has to get started, and…
How the Uber-ization of Healthcare is Going to Put the Industry in Gear
As the on-demand, app-based service model practiced by companies like Uber continues to expand, players in new industries are looking to enter the fold. How will this still-growing trend impact…
Driving Your Healthcare Marketing Further in 2016
In a rapidly changing environment, it’s imperative that healthcare marketers remain focused on innovation, industry issues, trends and new technologies. Here, we look at a few key focus areas that…
When Culture Trumps Knowledge: Breaking Habits Takes More than New Research
Even as medical research unearths new disease indicators, mind-body connections, and life-saving interventions for all manner of ailments, it is also unearthing a striking capacity for culturally-rooted cognitive dissonance. Even…
Telemedicine’s Impact on Value-based Care
Telemedicine arrangements that generate revenue, not just cost savings while improving patient care and satisfaction Telemedicine arrangements that generate revenue, not just cost savings while improving patient care and satisfactionValue-based Care and…
Tips for Dealing with Difficult Patients
In an ideal world, your patients would all be polite and pleasant. Unfortunately, that’s not always the case. If you work in healthcare, it’s inevitable you will have to deal…
