Marketing Your Medical Practice by Creating a Video Library
Video marketing has gained in popularity in the medical profession over the years for two reasons: it is cost-effective and it works. In 2011, a Pew Research Center survey said…
Waiting for HIPAA Clarity? Who Has Time?
I recently read that the App Association (aka ACT) is lobbying Congress to promote
How to Protect Your Hospital Marketing Job and Career
One “certainty” about healthcare reform, and the continuing effects of the Affordable Care Act, is that there is no certainty…except that change is universal and it will continue. One “certainty”…
Beyond the Buzz: Live-Tweeting the Medicine X Experience
In the world of healthcare conferences, there is one event that outshines the rest when it comes to utilizing social media. Medicine X, Stanford Medicine’s premier conference on emerging health-care technology…
What the Ebola Outbreak Shows Us About Modern Health Technology
Unfortunately, emerging disease outbreaks are nothing new. However, the current Ebola virus outbreak in Africa is showing us more than just the cracks in international public health response effectiveness. The…
Republican States Swallow Their Pride on Medicaid Expansion
Time to swallow it, fellas, and expand Medicaid Time to swallow it, fellas, and expand MedicaidPennsylvania and now Utah are joining other Republican-run states that have decided to say yes…
Why Outsourcing Your IRO Is a Good Idea
IRO | Decision Making In any industry and, in some regards, in any life – there are times when an outside perspective is the difference between progress and an impasse.…
Are Those Cute Baby Pictures in the Doctor’s Office Offending HIPAA?
Baby pictures have a nearly universal “human touch” appeal. On the social media scale of cuteness, engagement and share-ability, babies, kids and grandkids are right up there in popularity with…
How Merck’s Jain is Helping Pharma Catch up to the Digital Health Movement
Follow Dr. Jain on Twitter Follow Dr. Jain on TwitterBig Pharma has a reputation of being late to the digital health game. Slowly but surely, that’s changing.Pfizer is working with…
Taking a Fresh Look at Disruptive Physician Conduct
The reason that I entitled this post “A Fresh Look at Disruptive Physician Conduct” is that I was pleased that it had been selected for presentation at a major surgical meeting.…