How Pharma Can Meet Consumer Expectations
Consumers expect rewards from pharma. When asked “which of the following services would you like to receive from your pharmaceutical company?” rewards programs topped the list at 63 percent followed by…
3 Pathology Synoptic Reporting Examples
Accuracy in pathology reporting and interpretation is vital to patient care, risk management and physician compliance. Clinical skill, no matter how insightful, is diminished by weak reporting practices. Accuracy in…
Combating the Nursing Shortage with Mobile Patient Engagement
In The Nursing Shortage Isn’t Due to Lack of Interest, published on Monster.com, Sarah White details the current nursing shortage and puts forth a number of suggestions on how health care…
Keep the Social Media Conversation Moving
People are buzzing. That’s because when it comes to social media and business, it is definitely all about the conversation! The more dialogue you can deliver, the more opportunity you…
Why Are My Receipts Down?
A healthy revenue stream is the lifeblood of any healthcare practice, but with so many variables in play, maintaining a steady flow of incoming revenue can be a challenge. It's situations…
Articles about Disclosure in Online Communities
Since presenting on the panel at Stanford Medicine X called Communicating the Experience of Illness in the Digital Age, I’ve been giving more thought on the importance and role of self-disclosure in building online…
Pushing, Pulling, Nudging and Tipping Healthcare Evidence into Practice: Highlights from ACRM
We’re just back from 2 weeks on the road visiting Wellpepper customers and also attending the Annual Congress of Rehabilitation Medicine conference in Toronto, where our research partners at Boston…
Why the Business of Pain Management Is Big and Getting Bigger
The Institute of Medicine (IOM) reports that over 100 million adults in the U.S. have chronic pain. The Institute of Medicine (IOM) reports that over 100 million adults in the…
Top 3 Reasons People Participate in Clinical Trials
One of the biggest challenges clinical trial marketers face is patient recruitment. Whether you are targeting your efforts online or are using more traditional methods of recruitment—or both—it is essential…
Stopping the Revolving Door of Avoidable Readmissions [VIDEO]
The video below gives examples of what some hospitals are doing throughout the country to successfully reduce avoidable readmissions< The video below gives examples of what some hospitals are doing throughout the…
