How Big Data Hadoop Can Save Patients from a Crippling Healthcare System
Of all of the OECD countries, the United States has the highest total health expenditure per capita. In 2011, we spent $8,508 per capita1. That’s an annual expenditure of 17.7%…
Medicaid Should Not Impoverish Doctors and Hospitals
Medicaid beneficiaries deserve the same access to healthcare services and products as people with commercial insurance or Medicare. But since Medicaid pays doctors and hospitals 27 to 65 percent less than commercial health plans (according to…
How Physicians Can Leverage Online Tools to Improve Marketing Strategies
In today’s technological savvy world, it is not enough for a physician to rely on referrals or word of mouth to build a patient base. Running a private practice is…
Multiple Lifestyle Interventions May Help Those at Risk for Alzheimer’s
image: Robert Wallce, Flickr Creative CommonsPhysical activity, nutritional guidance, cognitive training, social activities and management of heart health image: Robert Wallce, Flickr Creative CommonsPhysical activity, nutritional guidance, cognitive training, social…
Blogging vs. Other Social Channels
Lately I've been thinking about the fact that I'm not blogging as much. But really, I don't believe I'm blogging less - just differently and on new channels. In the…
When Should Doctors Turn Patients Away?
A few days before this writing, a 32-year-old woman came to see me for an opinion on stomach pain. Why would I refuse to see her again? Abdominal pain is…
Does the Fear of “Being Sold” Keep You from New Opportunities?
I’d like to tell you a story about two insightful, and mirror opposite, conversations that I had with doctors. These two informal chats revealed how basic attitudes can quickly define…
Medical Mistakes: To Err Is Human – Yes and No?
I must admit that I’ve been feeling a bit depressed about the human condition. A passenger jet gets blasted out of the sky (mistake or not) by hostile forces. There…
A Mobile Imaging Efficiency Showdown: CR vs. DR [VIDEO]
When it comes to medical imaging it is no secret that every second counts. The modern healthcare environment can be incredibly fast-paced and medical imaging professionals demand, and deserve, the…
Other Ways to Create Engaging Content for Your Hospital
It’s hard to figure out what patients want to hear. It’s harder still to create content that they’ll connect and respond to! Effective healthcare marketing should start with great content.…
