How Much Are Your Denied Claims Costing You? 4 Tips for Reducing Claim Denials
If you have a higher percentage of health insurance claim denials in your organization than you are comfortable with, you’re probably long overdue for a close look at what is…
A “Takeover” of Healthcare…Really?
I try very hard not to come off too much as a fan boy here on HealthBlog. Yes, I work for Microsoft. I try very hard not to come off too…
5 Online Statistics That Can Impact Medical Device Marketing
Don’t look now, but patients are looking beyond traditional advertising outlets for health-related information. Medical device marketers who don't change their methods are missing a huge opportunity to communicate to…
Communication Skills: The Ultimate Physician Marketing Tool
“I like my doctor.” “I like my doctor.”Those four words are the most critical factor in patient choice. According to a paper published by the University of Michigan, communication is…
Price Transparency Brought Lower Costs, More Competition, Study Says
Summary: What happens when prices are visible? Well, prices go down, and providers compete. So: health-care marketplace, are you listening? Here’s a brand-new study about price transparency from the influential…
Need Help Meeting the 5% “Patient Use” Stage 2 MU Requirement?
A lot of physicians are having problems meeting Meaningful Use Stage 2, particularly the requirement which calls for 5% of patients to view/download/or transmit their online, personal health information. The…
Interview with Jim Welch, EVP, Sotera Wireless
This interview is with a long established thought leader in patient monitoring and alarm notification, Jim Welch. Jim has demonstrated a knack for bringing a fresh approach to long-term persistent…
You Can’t Always Get What You Want: The 3 Cs of Negotiation
Can Your Leaders Negotiate? In a healthcare setting, perhaps nothing is more valuable to leaders than a keen eye for negotiation. Obviously, successful negotiation techniques are largely dependent on the situation…
Hospital Marketing for the Most Reluctant Patients: Men
A 2012 study showed that men tend to avoid seeing a doctor or going to the hospital far more than women, increasing their need for more serious treatment down the…
Using Teleradiology to Become Independent from RIS [VIDEO]
Innovative Radiology covers a couple of hospitals, and Houston Medical Imaging is its primary medical imaging facility. The organization also provides readings for about 30 other facilities, which adds up to about 250,000-300,000…
