Can Savvy Marketing Solve the Problem of Low Clinical Trial Recruitment?
Pharmaceutical-technology.com recently posted an item about the abysmal results of clinical trial…
Better Health IT: Is Sending Docs to Tech School the Answer?
An article in Information Week caught my eye recently. It reviews a new program…
Are ACOs Just HMOs in Disguise?
When we talk about Accountable Care Organizations (ACOs) , a lot of…
Scrutinizing Adherence Must Not Be Shortsighted
Considering how critical taking medications as prescribed is to managing chronic diseases…
6 Ways to Reduce Healthcare Costs Through Specialty Pharmacy
The Value of Specialty Pharmacy URAC AccreditationSymbol of quality, safety and reliability…
Health Wonk Review: August Recess Edition
Today, it is my distinct pleasure to host the month’s only issue…
Beyond the Buzz: A Guide to Social Media Monitoring for Healthcare
Social Media Monitoring: The process of proactive listening (in real-time) to what…
Why Your Point-of-Care Strategy Is Half-Baked
Conferences and vendor consortiums abound on point-of-care marketing. Yet many solutions miss…
First Steps in Inbound Marketing for Medical Device Companies
Inbound Marketing focuses on attracting the right audienceTraditionally, marketing efforts have been…
The Disturbing Confessions of a Medical Scribe: Adding to the Bill
Summary: How a little bit of money can become a lot of…
