Why Your Point-of-Care Strategy Is Half-Baked
Conferences and vendor consortiums abound on point-of-care marketing. Yet many solutions miss…
First Steps in Inbound Marketing for Medical Device Companies
Inbound Marketing focuses on attracting the right audienceTraditionally, marketing efforts have been…
The Disturbing Confessions of a Medical Scribe: Adding to the Bill
Summary: How a little bit of money can become a lot of…
Leveraging Social Media to Support Your Cause
In the past few weeks, you may have come across videos of…
Practice Pointers in the Wake of the Johns Hopkins Hospital Privacy Settlement
An OB/GYN at Johns Hopkins was fired last year after a colleague…
Orthopedic Revenue Cycle Management: Two Major Concerns (and How to Fix Them)
As anybody involved with revenue management will attest to, revenue cycle management…
Whining About the Thousand-Dollar Pill
When I saw Paying for the Thousand-Dollar Pill, an anti-Sovaldi op-ed in…
McKesson on Tour: Local Health In Every City
Providing quality health care begins at the local LOCM -1.08% level, with individuals and communities evaluating how people…
What Healthcare Could Learn from a Technology Company
Healthcare is very different from most other industries. It is fragmented, conservative,…
IT Strategy for Health Plans: Interview with ikaSystems CEO Joe Marabito
ikaSystems President and CEO Joe Marabito ikaSystems President and CEO Joe MarabitoThis…
