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Hospital Marketing Lessons from the Mayo Clinic
It's fair to say that the Mayo Clinic knows what it is…
pharmaphorum: Patient Opinion Leaders Are the New Healthcare Influencers
While the notion of online influence, with accompanying tools such as Klout,…
Play or Pay: The Triple Aim for 2015 and Beyond
Summary: What will you decide for your organization beginning 2015? Will you…
5 Steps to Improving Receipt of Patient Payments
Increasingly, the healthcare industry has been shifting toward patient cost-sharing, which includes…
The Leaked NY Times Report and Digital Marketing for Medical Devices Are Closely Related
The internal “leaked” report that created a buzzA few weeks ago a…
Three Ways to Calm Patients’ Concerns About Patient Portal Security
This story is all too common: another security breach leaking confidential patient…
Are ACOs the New HMOs?
ACOs: The New HMOs? Historically, HMOs are notorious for incurring poor health among…
A Simple Way to Improve the Profitability of a Medical Practice
Improving the profitability of a medical practice or any healthcare business that…
Defining Healthcare Value
Defining Healthcare ValueOne of the greatest challenges in healthcare currently is not…
