By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    photo of hands with blue veins
    8 Proven Tips on Finding Difficult Veins
    November 12, 2021
    tips for getting over the pandemic blues
    4 Proven Ways to Get Over the Pandemic Blues
    February 22, 2022
    medical industry innovations
    How is CNC Machining Transforming the Medical Industry?
    June 2, 2022
    Latest News
    Grounded Healing: A Natural Ally for Sustainable Healthcare Systems
    May 16, 2025
    Learn how to Renew your Medical Card in West Virginia
    May 16, 2025
    Choosing the Right Supplement Manufacturer for Your Brand
    May 1, 2025
    Engineering Temporary Hospitals for Extreme Weather
    April 24, 2025
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    Doctors on Google: Manhattan Research Survey 2012
    July 23, 2012
    HealthCare’s Need for Transparency Goes Far Beyond Pricing
    December 10, 2012
    Medicare Payments to Providers Are Carved, Sliced and Chopped by Sequestration
    March 25, 2013
    Latest News
    Building Smarter Care Teams: Aligning Roles, Structure, and Clinical Expertise
    May 18, 2025
    The Critical Role of Healthcare in Personal Injury Recovery: A Comprehensive Guide for Victims
    May 14, 2025
    The Backbone of Successful Trials: Clinical Data Management
    April 28, 2025
    Advancing Your Healthcare Career through Education and Specialization
    April 16, 2025
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Salesforce for Healthcare Industry: Health Cloud Implementation Challenges
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > Health > Salesforce for Healthcare Industry: Health Cloud Implementation Challenges
Health

Salesforce for Healthcare Industry: Health Cloud Implementation Challenges

Julie Peel
Last updated: March 7, 2024 10:14 pm
Julie Peel
Share
7 Min Read
Salesforce for Healthcare Industry: Health Cloud Implementation Challenges
SHARE

The healthcare and life sciences industry faces a unique set of challenges when it comes to balancing customer needs with the realities of doing business in today’s world.

Contents
Benefits of Salesforce Health Cloud IntegrationCommon Challenges in Health Cloud ImplementationAttempting to Replicate the Old System in the Health CloudFailure to Define a Future State for Health CloudLack of Change ManagementNeglecting Post-Deployment PlanningOver-Customization PitfallsTo Wrap Up

Macroeconomic conditions like inflation, supply chain disruptions, labor shortages, and sustainability concerns have disrupted the status quo for this industry. In order to navigate this complex environment, organizations need to adopt tools and technologies that allow them to do more with less.

This is where Salesforce Health Cloud comes into play.

Benefits of Salesforce Health Cloud Integration

The platform is designed to enhance the patient experience, drive cost reductions, and elevate the quality of care within healthcare organizations. Multiple success stories of implementing Salesforce CRM for healthcare demonstrate the value and benefits:

More Read

everest healthcare
The Everest Foundation’s Mission to Support Inclusive Healthcare
Association Health Care Plans: Pros, Cons, And Everything In Between
What To Expect On A Meditation Retreat In Miami
5 Things You Need To Know About Online Healthcare Services
The 4 Steps To Take If You Get Sick While Living As An Expat
  • Efficient patient outreach: Salesforce leverages marketing automation to reach suitable patients at scale, allowing healthcare solutions to go to market faster. 
  • Streamlined operations: Salesforce’s customizable interface and automation solutions reduce the data entry burden for healthcare providers, enabling them to focus more on patient care. 
  • Data security compliance: Salesforce ensures compliance with critical data security standards, including HIPAA, offering secure access to essential patient data. The platform invests in infrastructure to meet regulatory requirements, supporting healthcare institutions, especially during challenges like the COVID-19 pandemic.
  • Seamless integrations: Salesforce’s robust APIs facilitate seamless integrations with existing systems, such as Electronic Health Records (EHR), bringing together patient data from various sources onto a single platform for simplified and streamlined data management.
  • 360-degree patient perspective: Salesforce Patient Management Software provides a comprehensive view of patients, allowing healthcare providers to support a rich patient experience with safe, connected, and intelligent health apps, promoting individualized patient experiences and real-time communication.

Despite the promise of a higher ROI, Implementing Salesforce Health Cloud can present challenges, particularly for healthcare organizations that are new to cloud computing or have limited experience with Salesforce.

Navigating the implementation process successfully requires careful consideration and expertise in leveraging cloud technology and Salesforce functionalities.

Image credit: Grand View Research

Common Challenges in Health Cloud Implementation

Below are the most common hurdles healthcare institutions face when implementing Salesforce Health Cloud.

Attempting to Replicate the Old System in the Health Cloud

When implementing a platform like Salesforce, it’s an opportunity to redefine your approach to technology and patient experience. However, many companies make the mistake of expecting Salesforce to merely replicate their previous solutions. This overlooks the chance to address outdated practices and workaround processes. 

While there may be aspects you appreciate in your previous system, embracing Salesforce Health Cloud should involve more than a direct swap.

It’s crucial to consider the issues that prompted the shift to Salesforce initially and leverage its unique capabilities to address them.

“Take the time to analyze your processes thoroughly beforehand. Avoid the temptation to add unnecessary custom blocks or functionalities that may not directly contribute to your objectives. By keeping the system streamlined and focused on essential tasks, you can optimize performance, enhance productivity, and ensure a more seamless user experience for your team,” says Ellie Yantsen, the Head of Marketing & Client Experience at Twistellar, Salesforce Consulting, and Implementation Partner.

Failure to Define a Future State for Health Cloud

Salesforce implementation opens doors to capturing and utilizing more data throughout the organization.

To maximize this data effectively, it’s vital to think beyond initial use cases and envision a long-term strategy.

For instance, if your initial use involves patient engagement, consider the potential expansion to physician outreach and management in the future.

Your Health Cloud solution should accommodate current needs while providing room for expansion, encompassing additional users, features, and integrations.

Lack of Change Management

Change management is often the linchpin in successful technology projects.

Implementing Salesforce Health Cloud without a change management plan can result in low adoption rates, confusion among stakeholders and users, increased risks, and delays.

A formalized change management process ensures a smooth onboarding and adoption of the new tool, forcing you to map out the journey from your current state to the desired future state.

Neglecting Post-Deployment Planning

Implementing Salesforce is an ongoing commitment that requires regular updates, maintenance, and adaptation to new use cases.

Planning for post-deployment resources is essential to avoid reacting to constant fires caused by user complaints or broken workflows.

A reliable Salesforce implementation partner will set the stage for ongoing success, enabling you to manage day-to-day operations without straining company resources.

Over-Customization Pitfalls

While Salesforce offers extensive customization options, it’s crucial to strike a balance. Over-customization can needlessly complicate your Salesforce org and create issues during implementation and beyond. Complexity increases the risk of breaking workflows, triggers, and dependencies during future updates. 

Over-customization also hampers the onboarding process for new admins and developers, especially if customizations lack proper documentation.

This practice can lead to technical debt accumulation, impacting performance, prolonging development times, and complicating change projects. Ideally, leveraging out-of-the-box Health Cloud features whenever possible and resorting to custom code only when necessary ensures a more efficient and sustainable implementation.

To Wrap Up

As organizations embark on their Salesforce Health Cloud journey, addressing these challenges head-on is crucial. Success lies not just in adopting a powerful platform but in navigating the implementation with strategic precision, ensuring a future-ready, patient-centric healthcare experience.

By leveraging the capabilities of Salesforce Health Cloud, healthcare organizations can overcome implementation challenges and unlock the full potential of their data. 

TAGGED:Healthcarehealthcare cloudSalesforce
Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

Clinical Expertise
Building Smarter Care Teams: Aligning Roles, Structure, and Clinical Expertise
Health care
May 18, 2025
Grounded Healing: A Natural Ally for Sustainable Healthcare Systems
Grounded Healing: A Natural Ally for Sustainable Healthcare Systems
Health
May 15, 2025
Learn how to Renew your Medical Card in West Virginia
Learn how to Renew your Medical Card in West Virginia
Health
May 15, 2025
Dr. Klaus Rentrop Shares Acute Myocardial Infarction heart treatment
Dr. Klaus Rentrop Shares Acute Myocardial Infarction
Cardiology
May 13, 2025

You Might also Like

sailing health benefits
Health

Essential Gear to Enjoy the Health Benefits of Sailing

March 7, 2024
How Do Spine Injuries Happen?
Health

How Do Spine Injuries Happen?

September 15, 2022
Health

Piriformis Syndrome – Steps to Improve Sleep

August 26, 2022
How Chiropractic Care Can Aid in Your Recovery Post-Injury
Health

How Chiropractic Care Can Aid in Your Recovery Post-Injury

March 13, 2024
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?